Mazda refines North American marketing approach
Mazda remains with ad giant WPP, but has wound down the holding company’s Mazda-dedicated Garage Team unit as the automaker hires more outside shops......»»
Swimming microrobots deliver cancer-fighting drugs to metastatic lung tumors in mice
Engineers at the University of California San Diego have developed microscopic robots, known as microrobots, capable of swimming through the lungs to deliver cancer-fighting medication directly to metastatic tumors. This approach has shown promise in.....»»
Scientists propose novel AI approach for lipid nanoparticles screening in mRNA delivery
The targeted treatment of pan-cancer by messenger RNA (mRNA) vaccine is a hot topic in drug research. A key challenge in mRNA design is the construction of delivery systems called lipid nanoparticles (LNPs), which serve as carriers to deliver mRNA th.....»»
Glass beads indicate Indigenous Americans shaped early transatlantic trade
Archaeologists have analyzed the chemical makeup of glass beads from across the Great Lakes region of North America, revealing the extent of Indigenous influence on transatlantic exchange networks during the 17th century AD......»»
Infiniti eyes Lexus, Acura customers to rebuild market share
In late July, Infiniti will launch a program to help retailers with marketing and expense reduction......»»
Major cybersecurity upgrades announced to safeguard American healthcare
Recent cyberattacks targeting the nation’s healthcare system have demonstrated the vulnerability of hospitals and payment systems. Providers across the health system had to scramble for funding after one attack on a key payment system. And some hos.....»»
Security and privacy strategies for CISOs in a mobile-first world
In this Help Net Security interview, Jim Dolce, CEO at Lookout, discusses securing mobile devices to mitigate escalating cloud threats. He emphasizes that organizations must shift their approach to data security, acknowledging the complexities introd.....»»
Phony "news" portals surpass US newspaper sites, researchers say
Partisan websites masquerading as media outlets now outnumber American newspaper sites, a research group that tracks misinformation said Tuesday, highlighting a local news crisis in a year of high-stakes elections......»»
Let’s unpack some questions about Russia’s role in North Korea’s rocket program
"It seems very likely that the shift in propellant type is a function of the access to Russia." Enlarge / In this pool photo distributed by Sputnik agency, Russia's President Vladimir Putin and North Korea's leader Kim Jong Un vi.....»»
Michael Walsh’s Solo Exhibition is now Open at the Mirus Gallery
Michael Walsh was born in Pittsburgh, Pennsylvania, and is currently based in Oakland, California. The artist's utilization of metal fabrication/casting, CAD, Virtual Reality modeling, and 3D printing create a unique approach to sculpture making......»»
Specialist and migratory birds in North America at greater risk under climate change
Following decades of decline, even fewer birds will darken North American skies by the end of the century, according to a new analysis by scientists at the University of Illinois Urbana-Champaign. Their study is the first to examine the long-term eff.....»»
Most companies fail to define ambitious reduction targets, study finds
A study from the University of Twente has revealed insights into the corporate world's approach to achieving net-zero emissions. The findings are published in the journal Climate Policy......»»
American slavery wasn"t just a white man"s business—new research shows how white women profited, too
As the United States continues to confront the realities and legacy of slavery, Americans continue to challenge myths about the country's history. One enduring myth is that slavery was a largely male endeavor—that for the most part, the buying, sel.....»»
Study finds ocean warming pushes giant Atlantic bluefin northwards
A new study led by Irish scientists has found giant Atlantic bluefin tuna are moving further north in response to marine heat waves off the Irish coast......»»
ALMA observations reveal new insights into planet formation in binary star systems
At the 244th meeting of the American Astronomical Society (AAS), researchers unveiled findings from a pioneering high-angular resolution program that sheds new light on the process of planet formation in circumstellar disks around young stars in bina.....»»
Earthquakes are shaking North Georgia: Here"s what may be behind them
The Peach State is not typically a hotbed of seismic activity, but residents in pockets of North Georgia have been feeling some unexpected vibrations lately after the area was jolted by four small earthquakes over the last week......»»
Apple’s AI is already beating Microsoft at its own game
Apple Intelligence does a lot of what Microsoft's Copilot+ does, but Apple is already seizing the AI throne with its approach......»»
Mapping soil health: New index enhances soil organic carbon prediction
A cutting-edge machine learning model has been developed to predict soil organic carbon (SOC) levels, a critical factor for soil health and crop productivity. The innovative approach utilizes hyperspectral data to identify key spectral bands, offerin.....»»
Rapid approach to creating cyclic peptide opens the way for new antibiotics
A discovery made by scientists at King's College London could speed up efforts to produce new antibiotics in the fight against antimicrobial resistance......»»
Palm oil by-product transforms into PVC thermal stabilizer with possibilities for recycling and sustainability
The quest for sustainable alternatives to conventional materials has led to the exploration of waste by-products as potential resources. In a novel approach, researchers from the Institut Teknologi Bandung have developed a method to synthesize an org.....»»
Report finds marketers still facing discrimination and exclusion in Western Australia
Western Australia's marketing sector is still faced with issues of sexism, harassment, and marginalization, with a new report by Edith Cowan University (ECU) finding that as many as one-in-four marketers have experienced discrimination in the workpla.....»»