Marketing Considerations on Product Discoverability
Discovering a product is only the first step. Marketers need to help prospects and customers find new ways to obtain value. Continue reading........»»
Looks like Nothing Might be Launching a CMF Phone Soon
It will supposedly feature a mechanism for modular accessories. The post Looks like Nothing Might be Launching a CMF Phone Soon appeared first on Phandroid. Nothing’s expansion of its product offerings under the budget-oriented CMF b.....»»
Apple has hidden Thread radios in new iPads, MacBooks, and iMacs
Apple seems to be on the cusp of incorporating Thread in many of its new products without having officially listing it in the product specs yet.New iPad AirIn 2020, Apple released its first Thread-enabled device, the HomePod mini, and similarly has b.....»»
Mercedes-Benz USA CMO Melody Lee on marketing EVs during sales slowdown
Mercedes-Benz USA CMO Melody Lee joins the Marketer’s Brief podcast to discuss EV advertising, sports marketing and why the luxury brand must appeal to Gen Alpha, even if they can’t buy a Mercedes. .....»»
Galaxy Watch FE: Samsung may have just leaked it
Samsung may have accidentally revealed the existence of a cheaper FE version of the Galaxy Watch. It's really hard to keep an upcoming tech product a secret. Just ask Samsung.Spotted by MySmartPrice, it appears that the rumored upcoming Samsung.....»»
Your future AirPods case may look a lot like a modern iPod nano
Sometimes with Apple, what’s old becomes new again. Designs and product names are at times revisited as the inspiration for new products. AirPods and HomePods, for example, play off the strong brand awareness for the iPod. According to a filed p.....»»
The M4 iPad Pro has a new privacy feature Apple hasn’t told anyone about
Over the last few years, Apple has built a reputation for being strong on user privacy. Its marketing likes to emphasize this point often as a way of distinguishing the company from its competitors. Interestingly though, a new discovery reveals th.....»»
Want to feel the Apple feels? These accessories bring classic Apple designs to modern devices
Apple has a rich history of distinctive product designs. So much so that some of its classic product looks can inspire deep nostalgia and affection even decades later. Here are some wonderfully nostalgia-inducing accessories for the iPhone and App.....»»
An unexpected phone brand is about to make its gaming laptop debut
The smartphone brand RedMagic is teasing its first attempt at a new product category......»»
New study shows marketing a brand"s simplicity can backfire
When companies tout the simplicity of their products, they may unknowingly invite customer dissatisfaction, new University of Oregon research finds......»»
‘It’s a Vibe’ ad campaign promotes 2025 Toyota Camry hybrid
Toyota released its marketing campaign featuring commercials to promote the 2025 Camry hybrid......»»
PlayStation VR2’s PC adapter hits this August, with missing features
You can play Steam games on it, but many of the modern tricks are disabled. Enlarge / Sony's marketing image for PSVR2 on PC. (credit: Sony) It doesn't seem like PlayStation VR2 is having quite the same success as its pr.....»»
There’s no Threads app for iPad, but this simple trick will unlock an app-like experience today
Instagram as a company seems to have never heard of this little niche product called the iPad. There may never be an Instagram iPad app, which doesn’t bode well for Threads’ own chances of native iPad support either. But did you know that you.....»»
The new GPD dual-screen laptop looks flippin’ cool
GPD's latest product isn't another gaming handheld, it's a full-size laptop -- and it has two screens!.....»»
Hyundai NA chief Jose Muñoz on EV growth, U.S. investment and product strategy
The automaker is committed to electric vehicles but will pour new resources into growing its hybrid mix......»»
AR laptop ‘Spacetop G1’ now available for pre-order – but is this really the future?
Sightful, nana, unveiled a new product last year called Spacetop G1, which is described as an “AR laptop.” That’s because the device consists of lightweight AR glasses combined with a laptop computer that has a keyboard and trackpad. Spacetop G.....»»
Former Kelley Blue Book publisher dies at 96
Bob Kelley oversaw efforts to digitize Kelley Blue Book and its product offerings during his long career with the company......»»
Researcher develops model of influencer importance within Instagram networks
A study published in the International Journal of Electronic Marketing and Retailing has provided new insights into social media influencers, particularly focusing on those in the women's fashion sector on the well-known image and video sharing platf.....»»
Nissan"s Jeremie Papin to retailers: Throughput is on the way
Nissan Americas Chairperson Jeremie Papin says redesigned sheet metal, product-focused advertising and a supply better aligned with demand will drive foot traffic and profits to dealerships......»»
Tested: Mophie Juice Pack for iPhone 15 over-delivers – with the usual pros & cons
The Mophie Juice Pack for iPhone 15 is the latest iteration of a product the company has been offering for around a decade now. The battery case claims to extend the battery life of an iPhone 15, iPhone 15 Pro, or iPhone 15 Pro Max by 50% – but.....»»
GMO GlobalSign introduces Certificate Automation Manager
GMO GlobalSign announced the rebranding of the company’s certificate automation product, Automated Enrollment Gateway (AEG), to Certificate Automation Manager. The renamed solution reflects the greatly increased capabilities introduced over the yea.....»»