Marketing Considerations on Product Discoverability
Discovering a product is only the first step. Marketers need to help prospects and customers find new ways to obtain value. Continue reading........»»
Report finds marketers still facing discrimination and exclusion in Western Australia
Western Australia's marketing sector is still faced with issues of sexism, harassment, and marginalization, with a new report by Edith Cowan University (ECU) finding that as many as one-in-four marketers have experienced discrimination in the workpla.....»»
Impel CEO: WhatsApp is important digital marketing tool
Intel's CEO believes messaging platforms such as WhatsApp are far more effective in reaching customers than email, which is weighed down with spam and junk maail......»»
Here’s what WWDC 2024 could tell us about future Apple devices
Apple’s product will probably evolve a little on the design side, but I reckon there’ll be a whole lot of integrated AI......»»
Tekion hires new technology chief to lead AI expansion
As chief technology officer, Binu Mathew will drive Tekion's strategy, product development and rollouts......»»
Basic income can double global GDP while reducing carbon emissions, analysis suggests
Giving a regular cash payment to the entire world population has the potential to increase global gross domestic product (GDP) by 130%, according to a new analysis published June 7 in the journal Cell Reports Sustainability. Researchers suggest that.....»»
How to build a DOA product: Humane AI Pin founders banned internal criticism
Questioning the design and dev progress was apparently "against company policy." Enlarge / The Humane AI Pin. The Humane AI Pin has launched, crashed, and burned, with founders already looking to sell the company just o.....»»
Computex was massive for one unexpected product category
From small form factors to massive enclosures capable of accommodating server motherboards, we look at some of the best PC cases from Computex 2024......»»
Looks like Nothing Might be Launching a CMF Phone Soon
It will supposedly feature a mechanism for modular accessories. The post Looks like Nothing Might be Launching a CMF Phone Soon appeared first on Phandroid. Nothing’s expansion of its product offerings under the budget-oriented CMF b.....»»
Apple has hidden Thread radios in new iPads, MacBooks, and iMacs
Apple seems to be on the cusp of incorporating Thread in many of its new products without having officially listing it in the product specs yet.New iPad AirIn 2020, Apple released its first Thread-enabled device, the HomePod mini, and similarly has b.....»»
Mercedes-Benz USA CMO Melody Lee on marketing EVs during sales slowdown
Mercedes-Benz USA CMO Melody Lee joins the Marketer’s Brief podcast to discuss EV advertising, sports marketing and why the luxury brand must appeal to Gen Alpha, even if they can’t buy a Mercedes. .....»»
Galaxy Watch FE: Samsung may have just leaked it
Samsung may have accidentally revealed the existence of a cheaper FE version of the Galaxy Watch. It's really hard to keep an upcoming tech product a secret. Just ask Samsung.Spotted by MySmartPrice, it appears that the rumored upcoming Samsung.....»»
Your future AirPods case may look a lot like a modern iPod nano
Sometimes with Apple, what’s old becomes new again. Designs and product names are at times revisited as the inspiration for new products. AirPods and HomePods, for example, play off the strong brand awareness for the iPod. According to a filed p.....»»
The M4 iPad Pro has a new privacy feature Apple hasn’t told anyone about
Over the last few years, Apple has built a reputation for being strong on user privacy. Its marketing likes to emphasize this point often as a way of distinguishing the company from its competitors. Interestingly though, a new discovery reveals th.....»»
Want to feel the Apple feels? These accessories bring classic Apple designs to modern devices
Apple has a rich history of distinctive product designs. So much so that some of its classic product looks can inspire deep nostalgia and affection even decades later. Here are some wonderfully nostalgia-inducing accessories for the iPhone and App.....»»
An unexpected phone brand is about to make its gaming laptop debut
The smartphone brand RedMagic is teasing its first attempt at a new product category......»»
New study shows marketing a brand"s simplicity can backfire
When companies tout the simplicity of their products, they may unknowingly invite customer dissatisfaction, new University of Oregon research finds......»»
‘It’s a Vibe’ ad campaign promotes 2025 Toyota Camry hybrid
Toyota released its marketing campaign featuring commercials to promote the 2025 Camry hybrid......»»
PlayStation VR2’s PC adapter hits this August, with missing features
You can play Steam games on it, but many of the modern tricks are disabled. Enlarge / Sony's marketing image for PSVR2 on PC. (credit: Sony) It doesn't seem like PlayStation VR2 is having quite the same success as its pr.....»»
There’s no Threads app for iPad, but this simple trick will unlock an app-like experience today
Instagram as a company seems to have never heard of this little niche product called the iPad. There may never be an Instagram iPad app, which doesn’t bode well for Threads’ own chances of native iPad support either. But did you know that you.....»»
The new GPD dual-screen laptop looks flippin’ cool
GPD's latest product isn't another gaming handheld, it's a full-size laptop -- and it has two screens!.....»»