For Real? Which Half of My Marketing Budget Is Wasted?
Should marketers spend time trying to figure out what part of their budgets might be going down the tubes, or is it worth the effort? Continue reading........»»
Evidence tells us voters might be convinced to accept short-term pain for long-term gain—but it will be a hard sell
In the build-up to his government's first budget, Prime Minister Keir Starmer has been setting expectations low. It will be "painful," he has warned, and a "difficult trade-off" will have to be made because of the economic inheritance left by the las.....»»
Ads from Hell: How a pizza brand"s marketing reveals NZ"s shifting religious attitudes
Controversial advertising holds a mirror up to society. It can unite us in laughter or outrage, spark debates that shape our beliefs—and sometimes expose our political differences......»»
Best noise-canceling earbuds for 2024: from Sony, Bose, Earfun, and more
Are you looking for a set of noise-canceling earbuds, but you're not sure where to start? We've picked the best models for every activity and every budget......»»
‘Real Housewives of Salt Lake City’ star sues executives of her church’s business firm
‘Real Housewives of Salt Lake City’ star sues executives of her church’s business firm.....»»
JMGO N1S Pro 4K projector review: Bright, simple 4K projection on a budget
Introduced during IFA 2024, JMGO has a new lineup of 4K home projectors, including the new N1S Pro 4K and the N1S Ultimate 4K. Those … The post JMGO N1S Pro 4K projector review: Bright, simple 4K projection on a budget appeared first on BGR......»»
This HP gaming laptop with RTX 4060 is on sale for just $600
Walmart has cut the price of a budget-friendly HP Victus gaming laptop making it great value for gamers keeping costs down......»»
Redmi’s Next Budget Wearable Arrives Next Week
Known as the Redmi Watch 5 Lite, the wearable is set to arrive on September 25. The post Redmi’s Next Budget Wearable Arrives Next Week appeared first on Phandroid. Redmi’s penchant for launching multiple variants and models of.....»»
iPhone 16 battery almost matches 15 Pro Max in real-life tests
Come Friday, millions of iPhone fans around the world will get their hands on the iPhone 16 model they’ve preordered. Over the weekend, they’ll have … The post iPhone 16 battery almost matches 15 Pro Max in real-life tests appeared.....»»
Robot placed under the control of a fungal overlord
A mushroom's response to environmental changes can be used to control a robot. Enlarge (credit: Aurich Lawson | Getty Images) Most living organisms easily surpass machines when it comes to navigating real-world environme.....»»
Real-time Linux is officially part of the kernel after decades of debate
Now you can run your space laser or audio production without specialty patches. Enlarge / Cutting metal with lasers is hard, but even harder when you don't know the worst-case timings of your code. (credit: Getty Images).....»»
iOS 18 brings much needed features to Journal app [Video]
Last year, Apple introduced its brand new Journal App alongside its iOS 17.2 update. It was a very basic app with one real function: inputting journal entries in chronological order. While customers welcomed the new free app, many pretty basic featur.....»»
Researchers improve tunability in optical differentiation
A new technique may make it easier for researchers to create real-time images of microscopic samples by considering the waves that propagate through sample surfaces as light interacts with them......»»
New research reveals how "home" affects psychological well-being in a mobile world
A new study by Zahra Sharifonnasabi, Senior Lecturer in Marketing and Co-Director of the MINDS Research Group at Queen Mary University of London, sheds light on the link between "home" and psychological well-being for people who frequently move acros.....»»
Champions League 2024: Data suggests the new format could end up being fairer and more competitive
Some football pundits have already predicted that the winners of the Uefa Champions League tournament in 2025 will be the very same team that won it in 2024. But if Real Madrid do end up defending their title, it will be after winning a competition w.....»»
Audio-Technica brings ANC to a compact set of budget buds
For less than $100, Audio-Technica's ATH-CKS30TW+ offer all you need in a set of everyday wireless earbuds......»»
The Next President Should End NASA’s Space Launch System Rocket
Rather than building an obsolescent, obscenely-over-budget jumbo rocket, NASA should turn to building truly innovative space technologies and plan a realistic lunar landing program.....»»
Verimatrix XTD Network Monitoring provides real-time detection of malicious activities
Verimatrix intoduced its Verimatrix XTD Network Monitoring feature, expanding its suite of application cybersecurity solutions to combat evolving network-related threats. Verimatrix XTD has long been at the forefront of identifying and neutralizing m.....»»
Anecdotes Trust Center simplifies compliance and security documentation sharing
anecdotes has launched Anecdotes Trust Center, a centralized platform for companies to effortlessly share compliance and security information and documentation with prospects, customers, and partners. Reflecting the company’s real-time security.....»»
Public attention on the invasive lionfish helps monitor its ecological impact in real time
A new study from the Institut de Ciències del Mar (ICM-CSIC) has demonstrated that public interest in the lionfish (Pterois miles), an invasive species native to the Indo-Pacific, is aiding in monitoring its spread nearly in real time......»»
Google seeks authenticity in the age of AI with new content labeling system
C2PA system aims to give context to search results, but trust problems run deeper than AI tech. Enlarge / Under C2PA, this stock image would be labeled as a real photograph if the camera used to take it, and the toolchain for ret.....»»