Can advertising scale in VR?
Bottom line: VR usage needs more scale before ad revenue makes a dent. Michael Boland Contributor Share on Twitter Mike Boland is chief analyst of ARtillery Intelligence, an AR.....»»
Hurricane Milton Shows How a Storm’s Category Doesn’t Tell the Full Story
Milton’s reclassification to a Category 3 storm suggests it is weakening, but the scale accounts only for wind speed and not hurricane size, storm surge heights, or rainfall—which are all catastrophically large......»»
Homegrown technicians bolster teams
Westside Lexus’ recruiting programs focus on high schools and colleges in the Houston area and have benefited from word-of-mouth advertising......»»
Frontegg Flows simplifies customer identity processes
Frontegg launched Flows, a journey-time orchestration capability that uses generative AI to simplify the creation of advanced customer identity processes. As growing businesses emerge from startup mode and enter scale-up mode, their user identities s.....»»
HiddenLayer enhances risk detection for enterprise AI models
HiddenLayer launched several new features to its AISec Platform and Model Scanner, designed to enhance risk detection, scalability, and operational control for enterprises deploying AI at scale. As the pace of AI adoption accelerates, so do the threa.....»»
Why it"s so hard to kick fossil fuels out of the sports industry
Governments and public relations firms are under pressure to, in UN secretary-general António Guterres's words, stop "fueling the madness" and ban fossil fuel advertising or cut ties with the industry......»»
Detecting Planck-scale dark matter by leveraging quantum interference
While various studies have hinted at the existence of dark matter, its nature, composition and underlying physics remain poorly understood......»»
Study of global primate populations reveals predictors of extinction risk
An international team of biologists, planetary scientists and conservationists has conducted a large-scale study of non-human primate populations around the world to gauge their risk of extinction due to climate change......»»
Capturing finer-scale topographic differences improves Earth system model capability to reproduce observations
Earth system models (ESMs), used in climate simulations and projections, typically use grids of 50–200 km resolution. These are considered relatively coarse with limited ability to resolve land surface variability......»»
Addressing climate change and inequality: A win-win policy solution
Climate change and economic inequality are deeply interconnected, with the potential to exacerbate each other if left unchecked. A study published in Nature Climate Change sheds light on this critical relationship using data from eight large-scale In.....»»
I reviewed HTC’s new Vive Focus Vision, a lossless VR headset built for PC gaming
I reviewed HTC's Vive Focus Vision, a lossless PCVR headset with eye-tracking and standalone capability......»»
Do customers perceive AI-written communications as less authentic?
From Nike and Google to Coca-Cola and McDonald's, major brands are incorporating artificial intelligence (AI) into their advertising campaigns. But how do consumers feel about robots generating emotionally charged marketing content? That's the questi.....»»
Demonstrating how Great Barrier Reef water quality targets can be achieved through gully remediation
A new study conducted at Bonnie Doon Creek on the lower Burdekin River in Queensland has demonstrated a significant reduction in sediment yield through large-scale remediation of alluvial gullies. The findings are published in the journal Internation.....»»
Scientists Figured Out How to Recycle Plastic by Vaporizing It
A new technique could prevent tons of waste in the future—if it can scale......»»
The Clue Coffee Scale
Load cell + microcontroller = precision weight measurement for a truly superior espresso. The post The Clue Coffee Scale appeared first on Make: DIY Projects and Ideas for Makers......»»
Beyond "one pore at a time": New method of generating multiple, tunable nanopores
Nanoporous membranes with atomic-scale holes smaller than one-billionth of a meter have powerful potential for decontaminating polluted water, pulling valuable metal ions from the water, or for osmotic power generators......»»
Metomic Data Classification automates complex data management workflows
Metomic released its Data Classification solution, making it possible to discover, classify and secure sensitive data at scale across Google Workspaces. Metomic’s latest innovation is an AI-powered tool that automates complex data management workfl.....»»
3 easy microsegmentation projects
Like many large-scale network security projects, microsegmentation can seem complex, time-consuming, and expensive. It involves managing intricate details about inter-device service connectivity. One web server should connect to specific databases bu.....»»
Researchers witness nanoscale water formation in real time
For the first time ever, researchers have witnessed—in real time and at the molecular-scale—hydrogen and oxygen atoms merge to form tiny, nano-sized bubbles of water......»»
Verizon customers face mass-scale outage across the US
More than 100,000 reports appeared on Downdetector. Enlarge / A Downdetector map showing where Verizon outages are reported. (credit: Downdetector) Wireless customers of Verizon and AT&T have found that they cannot make.....»»
Edmunds" new digital campaign turns to TikTok, YouTube, Meta
Online car shopping guide Edmunds is running a sports-themed fall social media advertising campaign to boost brand awareness and help retailers sell more cars......»»