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Build Your Digital Customer Experience Platform Brick by Brick

For technology leaders building a digital experience technology stack, life's a little bit like Legos. You can buy the box and build what the box tells you to build. Continue reading........»»

Source:  CmswireCategory: It1 hr. 53 min. ago Related News

ICYMI: Acquia Engage and Sitecore Symposium Recaps

From the looks of it, last week was (unofficially) national conference week, with companies gathering their customer and partner bases in Boston, Las Vegas and Barcelona, Spain. If you didn't have your frequent flyer miles handy, never fear: we've.....»»

Source:  CmswireCategory: It22 hr. 17 min. ago Related News

What Does Brand Loyalty Mean Any More?

Is brand loyalty dead? The question is a lot more complicated than you might think.  Historically, brand loyalty has gone through some changes over time, adapting to both issues of product quality and to issues of consumer preference. Continu.....»»

Source:  CmswireCategory: ItOct 20th, 2017Related News

Forget Slack vs. Email: Think Slack Plus Email

Slack CEO Stewart Butterfield made a confession in late September: he admitted email was useful. Butterfield made the confession at the HubSpot Inbound marketing conference in Boston. His full quote reveals what Butterfield, CEO of a self-prof.....»»

Source:  CmswireCategory: ItOct 20th, 2017Related News

Google Discusses G Suite Roadmap at Google Cloud Summit Paris

Google set aside simmering tensions between it and the French government over tax and data privacy issues to talk up the potential of its G Suite productivity solution to a full house attending its Google Cloud Summit in Paris yesterday. Continue re.....»»

Source:  CmswireCategory: ItOct 20th, 2017Related News

Microsoft Increases Team Size to Attract Enterprises

Microsoft announced a significant upgrade to its Teams collaboration app this week, bumping up the number of people allowed in a single Team from 999 to 2500.  The company indicated it might further increase this limit in the future. A Quiet.....»»

Source:  CmswireCategory: ItOct 20th, 2017Related News

New Players in Digital Marketing Analytics Emerge

New players that have emerged in Gartner's world of digital marketing analytics platforms are embracing people-based marketing and they're building a true omnichannel view of people. Martin Kihn, research vice president who specializes in data-driv.....»»

Source:  CmswireCategory: ItOct 20th, 2017Related News

New players in digital marketing analytics emerge

New players that have emerged in Gartner's world of digital marketing analytics platforms are embracing people-based marketing and they're building a true omnichannel view of people. Martin Kihn, research vice president who specializes in data-driv.....»»

Source:  CmswireCategory: ItOct 20th, 2017Related News

Has Influencer Marketing Lost Its Bloom?

Legend has it  that you could buy a townhouse for the price of 10 tulip bulbs in 17th  Century Holland.  The Netherlands’ tragi-comic period of "tulip mania" is regarded as one of the world’s first speculative market.....»»

Source:  CmswireCategory: ItOct 20th, 2017Related News

Does Your Business Need a Search Center of Excellence?

Once upon a time, enterprise search was optional for most organizations. You'd either search in the front-end of the database or in the intranet, where content was organized by department. Continue reading........»»

Source:  CmswireCategory: ItOct 19th, 2017Related News

Taming Sitecore"s Configuration Chaos

Smokey, this is not 'Nam. This is bowling. There are rules.   —Walter Sobchak (in The Big Lebowski) LAS VEGAS — One of the most frustrating aspects of managing Sitecore is dealing with its long and chaotic configuration process.....»»

Source:  CmswireCategory: ItOct 19th, 2017Related News

Why Email Is the Essential Growth Marketing Hack

If you’ve spent any time as a marketer, you’re familiar with the numbers that show email is among the best ROI tools at your disposal. Continue reading........»»

Source:  CmswireCategory: ItOct 19th, 2017Related News

How Chatbots Improve Customer Experiences and Increase Efficiency

To minimize wait times at call centers, many companies have developed self-care websites designed to help customers save time by solving some problems themselves — no human contacted required.  Mobile apps have also made customer experi.....»»

Source:  CmswireCategory: ItOct 19th, 2017Related News

Acquia Engage Chatter: DAM-CMS Integrations, Drupal Migrations

BOSTON — Acquia Engage this week was no exception to the usual excitement and hype that is typically packaged with vendor technology conferences. Don't get us wrong. The Acquia product demos at the Boston company's fourth annual customer confe.....»»

Source:  CmswireCategory: ItOct 19th, 2017Related News

Top B2B Industry Events (Oct. 19 to Nov. 21, 2017)

CMSWire's third annual DX Summit is a month away. CMSWire is returning to the Radisson Blu Aqua in Chicago Nov. 13 to 15 for a deep dive into next-generation digital experiences. Haven't purchased your pass yet? From now until Oct. Continue re.....»»

Source:  CmswireCategory: ItOct 19th, 2017Related News

Show and Tell at SAP Hybris Live

Conference keynotes usually open with familiar, high energy tunes to wake early morning audiences up and get them primed for the announcements to come. Think James Brown's "I Feel Good" or U2's "It's a Beautiful Day. Continue reading........»»

Source:  CmswireCategory: ItOct 18th, 2017Related News

Intranets Juggle Multiple Roles in Digital Workplace Strategies

Intranets long ago shed their reputation as a mere document repository. Instead, they now satisfy employees craving for a centralized communication tool that offers both an information portal and ways to collaborate with others at your company. Con.....»»

Source:  CmswireCategory: ItOct 18th, 2017Related News

The GDPR and Plain Language: What You Need to Do to Comply

When the General Data Protection Regulation (GDPR) goes into effect in May 2018, any organization doing business with EU citizens will be impacted. The regulation sets out a number of requirements which businesses must fulfill in order to comply,.....»»

Source:  CmswireCategory: ItOct 18th, 2017Related News

How Do You Master Digital Customer Experience Leadership?

By now, you know the imperative to master digital customer experience.  Analysts and leaders in the space agree: customer experience is the key battleground.  But if the commitment is purely a "marketing thing," or an "IT initiative," t.....»»

Source:  CmswireCategory: ItOct 18th, 2017Related News

With a Focus on Machine Learning, Sitecore Debuts New Product Roadmap

Sitecore kicked off its four-day Symposium in Las Vegas on Monday, with an extensive keynote outlining the company’s roadmap and its newest creations — namely Sitecore Experience Cloud and an updated version of Sitecore Experience Platf.....»»

Source:  CmswireCategory: ItOct 18th, 2017Related News