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AdWords Editor update supports Shopping Showcase Ads

Create and edit the newest Shopping ad format in Editor. The post AdWords Editor update supports Shopping Showcase Ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article......»»

Source:  SearchenginelandCategory: Internet5 hr. 16 min. ago Related News

SearchCap: AdWords second line, Bing ad extensions & Google AdWords Editor update

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords second line, Bing ad extensions & Google AdWords Editor update appeared first on Search Engine Land. Please.....»»

Source:  SearchenginelandCategory: Internet5 hr. 16 min. ago Related News

Windstream Gives Up Preemptive Fight Over ISP’s Piracy Liability

U.S. Internet provider Windstream has given up on its preemptive "piracy liability" case against BMG and Rightscorp. The ISP hoped to get legal clarity after it was accused of direct and contributory copyright infringement, but after an initial setba.....»»

Source:  TorrentfreakCategory: Internet7 hr. 8 min. ago Related News

Looking at marketing automation platforms? We compare 14 vendors

Virtually every marketing automation platform provides three core capabilities: email marketing, website visitor tracking and a central marketing database. From there, vendors begin to differentiate by providing additional tools — which may be.....»»

Source:  SearchenginelandCategory: Internet7 hr. 24 min. ago Related News

Account-level ad extensions now available in Bing Ads

The update is currently rolling out globally. The post Account-level ad extensions now available in Bing Ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article......»»

Source:  SearchenginelandCategory: Internet8 hr. 24 min. ago Related News

3 reasons SEO is the account-based marketer’s secret weapon

A lot of B2B brands are discovering the powerful influence of account-based marketing (ABM) strategies, but is it enough? Columnist Nate Dame outlines why ABM needs SEO, and how they're better together. The post 3 reasons SEO is the account-based ma.....»»

Source:  SearchenginelandCategory: Internet8 hr. 24 min. ago Related News

Anatomy of a Google search listing

There’s no perfect method to snagging the top overall search result for every relevant query, but columnist Stephan Spencer believes that understanding each element of Google's search listings can give you the best chance for success. The post Ana.....»»

Source:  SearchenginelandCategory: Internet8 hr. 24 min. ago Related News

Google kills test of second description in search ads

The additional line of ad copy is no longer eligible to display. The post Google kills test of second description in search ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article......»»

Source:  SearchenginelandCategory: Internet11 hr. 44 min. ago Related News

Ahead of the holidays, Google Merchant Center sees substantial upgrades

Tools to edit values, conform to specifications and list in multiple countries make modifying feeds easier than ever. The post Ahead of the holidays, Google Merchant Center sees substantial upgrades appeared first on Search Engine Land. Please visi.....»»

Source:  SearchenginelandCategory: Internet11 hr. 44 min. ago Related News

Another Chinese Developer Arrested For Selling VPN Access

Reports coming out of China indicate that another citizen has been caught up in the country's VPN dragnet. The software developer reportedly set up a VPN for his own use but sensing demand, sold access to the service to third parties. Despite making.....»»

Source:  TorrentfreakCategory: Internet15 hr. 44 min. ago Related News

Article: Listen In: Understanding the Challenges of Cross-Channel Attribution

In the latest episode of eMarketer's "Behind the Numbers" podcast, analyst Lauren Fisher discusses attribution—and why so few marketers are truly able to track the effect of their messaging across multiple channels......»»

Source:  EmarketerCategory: Internet20 hr. 53 min. ago Related News

Article: Data Feed for September 20, 2017

A scan of new data from around the world.....»»

Source:  EmarketerCategory: Internet20 hr. 53 min. ago Related News

Article: A Widening Ad Spending Gap in the UK

eMarketer estimates that nearly 64% of all UK ad spending will be devoted to digital media this year, whereas only about half of UK adults’ daily time with media will involve digital. That balance will continue to shift toward digital expenditu.....»»

Source:  EmarketerCategory: Internet20 hr. 53 min. ago Related News

Article: Small Businesses Crowd Facebook, Twitter for Marketing

Small businesses rely heavily on social media for marketing, likely due to low costs and the ability to connect directly with customers......»»

Source:  EmarketerCategory: Internet20 hr. 53 min. ago Related News

Article: Internal Analytics a Powerful Motivator for Ad Tech Adoption

For more than half of ad tech buyers, the ability to use their own data to power analytics is a key reason for investment in the technology. But implementing technology remains a problem......»»

Source:  EmarketerCategory: Internet20 hr. 53 min. ago Related News

Article: Are Agencies Becoming Analytics Technology Providers?

Dustin Engel, head of analytics and data activation at PMG, discusses whether agencies can fill key technology gaps for brands......»»

Source:  EmarketerCategory: Internet20 hr. 53 min. ago Related News

Memo From Merge! With Big Show in Orlando 24 Days Away Last Call for Low Cost Rooms

Merge! - the new multi-pronged mega show from Jothan Frakes and Ray Dillman Neu is almost here - but discounted rooms will be gone after Friday......»»

Source:  DnjournalCategory: InternetSep 19th, 2017Related News

SearchCap: Google AdWords addiction ads, Bing on links & Google Home mini

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords addiction ads, Bing on links & Google Home mini appeared first on Search Engine Land. Please visit Se.....»»

Source:  SearchenginelandCategory: InternetSep 19th, 2017Related News

Report: Google to debut ‘Home Mini’ smart speaker for $49 on October 4

The device is Google's answer to the low-cost Amazon Echo Dot. The post Report: Google to debut ‘Home Mini’ smart speaker for $49 on October 4 appeared first on Search Engine Land. Please visit Search Engine Land for the full article......»»

Source:  SearchenginelandCategory: InternetSep 19th, 2017Related News

Stream Ripping Piracy Goes From Bad to Worse, Music Industry Reports

New data not only reveals that stream ripping remains the music industry's main piracy threat, but it's growing too. IFPI's latest music consumer insight report shows that more than a third of all Internet subscribers use stream rippers to access unl.....»»

Source:  TorrentfreakCategory: InternetSep 19th, 2017Related News