Survey says AI is more buzzkill than buzzword for marketing
Washington State University survey finds people are turned off by mention of AI in products......»»
Elastic appoints Mathew Donoghue as CMO
Elastic has appointed Mathew Donoghue as Chief Marketing Officer (CMO) effective February 13, 2023 to drive scalable growth across the company’s $88 billion total addressable market (TAM) by leveraging innovative solutions and a customer-first appr.....»»
Could Apple be preparing a ChatGPT-esque search engine? I think so
Data center capacity survey highlights formidable investment by Apple - what could it mean?.....»»
Dispersed marketing responsibility found to enhance the profitability of firms in the early stages of their operations
A recent study found that young firms should disperse marketing responsibility between different personnel groups in the early stages of their operations. These groups often have the ability to produce in-depth market information to support marketing.....»»
New Earth-sized exoplanet detected in the solar neighborhood
Using NASA's Kepler spacecraft and Transiting Exoplanet Survey Satellite (TESS), astronomers have discovered a new Earth-sized exoplanet located about 70 light years away from the sun. The newfound exoworld, designated K2-415b, is at least three time.....»»
Dealers anticipate knocks to floorplan, F&I, demand
Auto dealerships polled in ' 2023 Dealer Outlook Survey saw threats to new- and used-vehicle demand and increased floorplan and overall cost because of rising interest rates......»»
More than half of Twitter"s top 1,000 advertisers stopped spending on platform, data show
More than half of Twitter's top 1,000 advertisers in September were no longer spending on the platform in the first weeks of January, according to data provided to CNN by digital marketing analysis firm Pathmatics, in a striking sign of how far reach.....»»
Apple executives explain Apple Silicon & Neural Engine in new interview
Apple executives recently talked about Apple Silicon in an interview, explaining the Neural Engine and the company's chip design process.Apple leaders talk about Apple SiliconLaura Metz, the Director of Product Marketing, Anand Shimpi of Hardware Eng.....»»
AmCham Taiwan survey shows confidence in Taiwan"s prospect but not without concerns
The 2023 Business Climate Survey released by the American Chamber of Commerce Taiwan (AmCham Taiwan) on February 7 shows that AmCham members maintain strong confidence and optimism in both Taiwan's economy and their own company's business prospects,.....»»
Using environmental DNA for to survey the populations of endangered species
Changes in river systems, overfishing and the appearance of new, invasive species can lead to a drastic decline in the number of native fish inhabiting aquatic ecosystems. In the Ashida river basin in Japan, the bitterling fish (Rhodeus atremius suig.....»»
Apple execs discuss how M2 Apple Silicon pushes tech to the limit
Apple's platform architecture VP Tim Millet and product marketing VP Bob Borchers weigh in on the benefits of bringing chip design in-house.Apple's M2 chipsetIn an interview with TechCrunch, Apple executives sat down to discuss Apple's shift to silic.....»»
Apple execs discuss how company pushes technology to the limit with M2
Apple's platform architecture VP Tim Millet and product marketing VP Bob Borchers weigh in on the benefits of bringing chip design in-house.Apple's M2 chipsetIn an interview with TechCrunch, Apple executives sat down to discuss Apple's shift to silic.....»»
Major earthquake devastates areas of southern Turkey and northern Syria
The early death toll is 1,600 people, but this number will grow. Enlarge / Map of major earthquakes and aftershocks in Turkey on Monday. (credit: US Geological Survey) A major earthquake and a series of strong aftershock.....»»
When you buy at a discount online, are you really paying more?
A study published in a recent issue of INFORMS journal Marketing Science has found evidence of a questionable practice that tricks consumers into thinking they are getting a discount when they are actually paying more......»»
Fossils in a northern Alberta riverbed may reveal new facts about dinosaur evolution
Alberta has been ground zero for dinosaur discoveries in Canada since the 1880s, when several Geological Survey of Canada expeditions collected dinosaur bones from the southern part of the province......»»
Vishal Bhardwaj"s "Fursat" is the latest film to be shot entirely on iPhone
Indian film director Vishal Bhardwaj is out with a "Shot on iPhone" production about a man obsessed with controlling the future, and he used an iPhone 14 Pro.Fursat - A Vishal Bhardwaj film"Shot on iPhone" started as a marketing campaign from Apple t.....»»
Longtime Mercedes-Benz USA marketing boss Drew Slaven departs
Slaven, 56, who served as chief marketing officer for nearly a decade, decided to retire, a company memo said. He is the latest in recent high-level executive departures at Mercedes-Benz USA......»»
DIGITIMES Research: Emerging EV companies use contract manufacturing to break entry barriers
Automotive electrification facilitates the growth of new EV companies. According to DIGITIMES Research, emerging businesses tend to rely on contract manufacturers for car-making, so they can focus on building brands and marketing......»»
Budget constraints force cybersecurity teams to do more with less
49% of organizations have sufficient budget to fully meet their current cybersecurity needs, and 11% can, at best, protect only their most critical assets, according to a survey by the Neustar International Security Council. Despite the rapidly chang.....»»
Apple Fellow Phil Schiller confirms he’s now on Mastodon after deleting Twitter account
Following all the mess happening to Twitter after the company was acquired by Elon Musk, Apple Fellow and former Apple marketing chief Phil Schiller has deleted his account on the platform. However, those who still want updates from Schiller can now.....»»
Nothing Phone will attempt to crack US market in 2023
A new report confirms that the upcoming Phone (2) from Nothing will enter the US market in 2023, a significant change in marketing versus the company's previous smartphone.Nothing Phone (1)The company's Phone (1) launched in Europe, Asia, and the Mid.....»»