Survey says AI is more buzzkill than buzzword for marketing
Washington State University survey finds people are turned off by mention of AI in products......»»
In-car subscriptions are not popular with new car buyers, survey shows
Automakers are pushing subscriptions, but consumer interest just isn't there. Enlarge / In-car subscription services are being pushed on a hesitant customer base, according to a new survey. (credit: Getty Images) The las.....»»
China"s cloud market expected to have 12% growth in 2023
The latest survey report showed that in 2022, China's cloud market only grew by 10%, reaching US$30.3 billion. The fourth quarter of 2022 was especially rough, reporting only 4% growth and performing way under market expectations. This highlighted th.....»»
Regula updates IDV products to improve document and biometric verification
Many companies struggle to implement and integrate a bunch of different solutions covering different parts of the IDV process. In fact, according to Regula’s survey, 40% of organizations cite this overly complex technical environment as the largest.....»»
Jason Garoutte joins Veza as CMO
Veza announced the appointment of Jason Garoutte as its first Chief Marketing Officer. Garoutte is responsible for building and leading a world-class marketing organization that drives Veza’s continued growth and scale. Garoutte has two decades of.....»»
Strong quake has people fleeing homes in Afghanistan, Pakistan
A strong earthquake lasting for at least 30 seconds was felt across much of Afghanistan, Pakistan and parts of India Tuesday night, with the United States Geological Survey putting the magnitude at 6.5......»»
Data backup, security alerts, and encryption viewed as top security features
Half of U.S. businesses say that security is the most influential factor when buying software, according to Capterra’s Security Features Survey. In fact, 45% have stopped using a specific type of software due to security concerns. Businesses are wi.....»»
How to best allocate IT and cybersecurity budgets in 2023
Despite the economic uncertainty, 57% of organizations plan to increase their cybersecurity budgets in 2023, according to a survey from Arctic Wolf. This highlights a powerful trend: critical needs like security must be addressed even with IT budgets.....»»
Epic must pay $245M after luring customers into "Fortnite" purchases
The Federal Trade Commission has finalized its order to fine Epic Games $245 million over so-called "dark patterns" in "Fortnite," which led players into making unwanted purchases in the game.Epic Games' marketing for its App Store lawsuitOriginally.....»»
RIP (again): Google Glass will no longer be sold
Sales have already ceased, and support ends later this year. A woman uses Google Glass Enterprise Edition in a marketing image for the product. [credit.....»»
Half of women scientists worldwide sexually harassed: survey
Half of all women scientists worldwide have been the victim of workplace sexual harassment at some point during their career, according to a survey published on Thursday......»»
People of color largely underrepresented among authors published in the American Journal of Archaeology
A new demographic survey of authorship in the American Journal of Archaeology (AJA) reveals that people of color have been largely underrepresented among the scholars published in the journal......»»
GM global marketing chief Deborah Wahl is departing
Wahl, 60, became GM's global marketing chief in 2019. She has "elected to retire," GM said......»»
Nissan’s outgoing U.S. marketing chief on why the brand still uses TikTok
Allyson Witherspoon reflects on her Nissan U.S. tenure as she prepares to take on a global marketing role for the automaker......»»
Hyundai and its first Black agency connect to customers with positivity
Hyundai enlists the help of its first Black marketing agency, Culture Brands, to connect with Black consumers through authentic, uplifting campaigns......»»
Astronomers share early images from James Webb’s galaxy survey
The snapshot of the sky captured by James Webb shows 25,000 galaxies -- and it's just a taste of what is to come......»»
The auto industry is pessimistic about 2030-2040 EV adoption timelines
An industry survey found only 39 percent thought going all-EV by 2040 was achievable. Enlarge / A BMW worker assembles an iX battery pack at the BMW factory in Dingolfin, Germany. (credit: BMW) Half of all new cars and l.....»»
Lexus is bright spot in disappointing J.D. Power survey on service satisfaction
The growing volume of EVs being serviced at dealerships has led to the first decline in service satisfaction in 28 years, according to the J.D. Power 2023 U.S. Customer Service Index Study. Satisfaction with service declined 2 points to 846 out of 1,.....»»
Millions of galaxies emerge in new simulated images from NASA"s Nancy Grace Roman Space Telescope
Scientists have created a gargantuan synthetic survey that shows what we can expect from the Nancy Grace Roman Space Telescope's future observations. Though it represents just a small chunk of the real future survey, this simulated version contains a.....»»
Survey shows people want their friends to be vicious to their enemies
A small team of psychologists from Oklahoma State University, the University of Texas at Austin and Hamilton College, all in the U.S., has found through a survey that people generally want their friends to be nice to them but also want their friends.....»»
"Lyft" vs. "Lift": Consumers are less likely to support brands with unconventional spellings, study shows
Choosing a brand name for a new product or service is one of the most important marketing decisions a company makes. In recent years, brand strategists have recommended companies use unconventional spellings of otherwise familiar words—e.g., "Lyft".....»»