Survey says AI is more buzzkill than buzzword for marketing
Washington State University survey finds people are turned off by mention of AI in products......»»
How organizations can keep up with shifting data privacy regulations
With no sign of regulations slowing down, enterprises struggle to keep pace with the rapid changes. According to a recent NTT Data survey of business executives, 3 in 4 organizations can’t keep up with data regulations, holding them back from succe.....»»
This hot Jupiter is doomed to crash into its star in just three million years
In 2008, astronomers with the SuperWASP survey spotted WASP-12b as it transited in front of its star. At the time, it was part of a new class of exoplanets ("hot Jupiters") discovered a little more than a decade before. However, subsequent observatio.....»»
80% of Australians think AI risk is a global priority—the government needs to step up, say researchers
A new nationally representative survey has revealed Australians are deeply concerned about the risks posed by artificial intelligence (AI). They want the government to take stronger action to ensure its safe development and use......»»
Too much heat in the kitchen: Survey shows toxic work conditions mean many chefs are getting out
Chefs are in hot demand. "Chefs, chefs, chefs! Virtually impossible to find anyone," lamented one Auckland restaurant owner recently. Australia is seeing a similar gap, with chefs ranked the eighth most in-demand occupation. Given this culinary skill.....»»
Fewer fish and more algae? Scientists seek to understand impacts of historic lack of Great Lakes ice
Michigan Tech University biologists have been observing a remote Lake Superior island's fragile wolf population every winter since 1958, but they had to cut this season's planned seven-week survey short after just two weeks......»»
Why consumer distrust of dealerships runs high
There is a gap between perception and reality when it comes to dealership pricing and financing, according to the KPA 2024 Dealership Trust Survey......»»
Samsung is making it harder to know what type of OLED TV you’re getting
QD-OLED or classic WOLED? Samsung reportedly won't tell. Enlarge / A marketing image for Samsung's 83-inch S90C, its first OLED TV to quietly use an LG Display WOLED panel. (credit: Samsung) Samsung rejuvenated the OLED.....»»
New research details negative consumer impacts of BLM support on major companies and brands
New research in Marketing Science has found that companies and brands that have aligned themselves with Black Lives Matter (BLM) suffered a negative impact at the hands of consumers......»»
Nearly 90% of UK voters think it"s important to make homes more affordable to heat, finds survey
About 87% of voters think that homes that are more affordable to heat are "important" or "very important" for the U.K., according to a study by The University of Bath, Imperial College London, London School of Economics and Political Science and Lond.....»»
Groundbreaking survey reveals secrets of planet birth around dozens of stars
In a series of studies, a team of astronomers has shed new light on the fascinating and complex process of planet formation. The stunning images, captured using the European Southern Observatory's Very Large Telescope (ESO's VLT) in Chile, represent.....»»
Study finds link between marijuana use and cardiovascular disease
Researchers call for more studies to understand why they're linked. Enlarge / A cannabis flower is seen at East End Flower Farm, in Mattituck, New York, on November 16, 2023. (credit: Getty | CECILIA SANCHEZ) Survey da.....»»
Benefits messaging boosts consumer plant purchasing
A deeper understanding of the relationship between plant benefits, consumer perceptions, and demographic differences is important when shaping marketing strategies for communicating the benefits of plants. In the ornamental plant industry, plant bene.....»»
Amazon, Hyundai partnership causing concern among dealers, survey says
U.S. dealers have mixed feelings about how the partnership between Hyundai Motor and Amazon will affect the industry, according to results from Automotive News' 2024 Dealer Outlook Survey......»»
Sustainable solutions to overconsumption challenges in modern marketing
Professor of Marketing at the Anderson School of Management, Catherine Roster, provides insight into the marketing world of overconsumption and a shift in mindset to sustainability long-term......»»
Jeep CEO turnaround plan features price cuts, ‘freedom of choice" amid EV transition
Jeep is cutting prices on some of its key models and taking new approaches to marketing, branding and dealer relations in an effort to turn around the brand's flagging sales in North America......»»
Online brand advocacy and Gen Z consumer behavior
Understanding the dynamics of online brand advocacy is increasingly important in today's digital landscape, particularly for businesses targeting Generation Z (Gen Z) consumers. A study in the International Journal of Internet Marketing and Advertisi.....»»
Marketing experts measure brain waves and skin current to predict emotions
Machines still can't think, but now they can validate your feelings, based on new research from New Jersey Institute of Technology Assistant Professor Jorge Fresneda......»»
Astronomers detect a new short-period brown dwarf
While analyzing the data from the Next Generation Transit Survey (NGTS), an international team of astronomers has discovered a new brown dwarf. The newfound object, designated NGTS-28Ab, orbits its host star in just about 30 hours. The finding was re.....»»
Cybersecurity fears drive a return to on-premise infrastructure from cloud computing
42% of organizations surveyed in the US are considering or already have moved at least half of their cloud-based workloads back to on-premises infrastructures, a phenomenon known as cloud repatriation, according to Citrix. The survey showed that 94%.....»»
Australian citizen scientists hop to it with rabbit virus tracking project
Australia's national science agency, CSIRO, is calling on rural and regional Australians to join in the longest-running citizen science survey of rabbit diseases in the world, to help keep the invasive pest in check......»»