Olfactory marketing: How strategic use of scents influences customers" shopping experiences
In retail, fragrance cues are nothing to be sniffed at. Indeed, the scent of vanilla, baking bread, even fresh linen, can affect customer behavior, according to a study published in the International Journal of Indian Culture and Business Management.....»»
Tenable Enclave Security enables discovery, assessment and analysis of IT assets
Tenable launched Tenable Enclave Security, a solution that supports the needs of customers operating in highly secure environments, such as those that are classified or otherwise air-gapped. Backed by Tenable Security Center, Tenable Enclave Security.....»»
New research reveals how "home" affects psychological well-being in a mobile world
A new study by Zahra Sharifonnasabi, Senior Lecturer in Marketing and Co-Director of the MINDS Research Group at Queen Mary University of London, sheds light on the link between "home" and psychological well-being for people who frequently move acros.....»»
iOS 18.1 to enable RCS for iPhone users in China
With iOS 18, Apple has finally introduced support for Rich Communications Services, or RCS, to the . As we’ve been covering since the first betas, the rollout depends on the carriers working with Apple to enable RCS for their customers. Soon, RCS w.....»»
Amazon “tricks” customers into buying Fire TVs with false sales prices: Lawsuit
Lawsuit claims list prices only available for "extremely short period" sometimes. Enlarge / A promotional image for Amazon's 4-Series Fire TVs. (credit: Amazon) A lawsuit is seeking to penalize Amazon for allegedly prov.....»»
Moving as one: Discovering how synchronous movements strengthen social bonds
Sharing stories over a cup of coffee; dancing in a group; cheering a football game in a crowd: these everyday rituals are among many different types of shared experiences that help humans develop social cohesion......»»
Will customers accept less meat in their cafeteria meals?
Meat consumption in industrial nations is much too high and this not only increases the risk of e.g. cardiovascular diseases. Increasing levels of animal husbandry also aggravate the global food problem because the cultivation of animal feed uses val.....»»
People Living with Sickle Cell Disease Share Their Experiences
Life expectancy for people with sickle cell in the U.S. has increased to about 50 years, but some people with the disease still face stigma and other barriers in health care.....»»
The Apple Watch blood oxygen battle hurts the company and its customers
It’s not often that upgrading to the latest model of an Apple product means sacrificing a key feature, but that is the case for anyone in the USA upgrading to the Apple Watch Series 10 from the S6 or later. The reason is that, if you bought a S.....»»
Anecdotes Trust Center simplifies compliance and security documentation sharing
anecdotes has launched Anecdotes Trust Center, a centralized platform for companies to effortlessly share compliance and security information and documentation with prospects, customers, and partners. Reflecting the company’s real-time security.....»»
Fivetran Hybrid Deployment keeps sensitive data within the customer’s environment
Fivetran announced Hybrid Deployment, a new solution that allows customers to securely run data pipelines within their own environment from the Fivetran managed platform, providing a single control plane to manage all data sources, whether they are c.....»»
Column: Output begins at latest EV startup, Bollinger Motors; first B4 trucks built Sept. 16
Bollinger Motors' pivot — and the launch of its first commercial Class 4 electric trucks for fleet customers — is nearly as remarkable as the Bollinger B4's tight 44-foot turning radius......»»
Do performance rankings effectively motivate salespeople to improve their performance?
Researchers from Vanderbilt University, San Diego State University, University of Denver, and University of Georgia have published a new study that examines how the presentation of performance rankings influences critical outcomes, including salesper.....»»
Column: Output begins at latest EV startup, Bollinger Motors; first B4 trucks built Monday
Bollinger Motors' pivot — and the launch of its first commercial Class 4 electric trucks for fleet customers — is nearly as remarkable as the Bollinger B4's tight 44-foot turning radius......»»
Why do Asian consumers love luxury shopping?
The Asia-Pacific region is the largest consumer of personal luxury goods in the world. Asian consumers shop at home and overseas in cities like New York, Milan and Paris, contributing to the luxury industry's remarkable growth......»»
eBook: Navigating compliance with a security-first approach
As cyberattacks escalate, more regulations are being introduced to help protect organizations and their customers’ data. This has resulted in a complex web of legislation with which companies in the private sector must comply. It can be challenging.....»»
Get set for more extreme weather across Australia this spring and summer, say meteorologists
Australia is no stranger to extreme weather. From heat waves and droughts to flooding rains, hailstorms or fire weather, our continent experiences it all......»»
The best PS5 headsets for 2024
Our guide to the best wireless and wired headsets for the PS5 will prepare you for the most immersive experiences with the best team chat quality in the world......»»
M2 iPad Pro and M1 iPad Air now available in the US Apple Refurbished Store
Apple on Friday added two more products to its Refurbished Store in the US: the M2 iPad Pro and the M1 iPad Air. This means that customers can now buy refurbished models of these products at a discount more….....»»
iPhone 16 and iPhone 16 Pro now available for pre-order, here’s what’s new
The iPhone 16 and iPhone 16 Pro are here. Pre-orders for Apple’s latest flagship iPhones have officially opened, with the first orders slated to arrive to customers in one week on September 20. The iPhone 16 and iPhone 16 Pro pack many improveme.....»»
Ford, utility team up to pay EV owners for using less power
Ford is the first automaker to participate in a Southern California Edison program that pays customers $1 per kilowatt-hour in reduced usage during periods of peak demand......»»