How marketing asset accountability can unlock the full value of marketing by measuring and reporting its assets
Researchers from University of Liverpool, University of Manchester, and University of Mannheim have published a new Journal of Marketing article that investigates the consequences of the financial valuation and external reporting of marketing assets......»»
The 37 best Netflix drama shows right now (June 2024)
The best Netflix drama shows include Your Honor, Dexter, Designated Survivor, Baby Reindeer, A Man in Full, Queen of the South, Black Sails, and many others......»»
Apple releases Final Cut Pro for iPad 2 alongside Final Cut Pro 10.8 for Mac
Apple today released highly-anticipated updates to both Final Cut Pro for iPad and Final Cut Pro for Mac. The iPad version, now called Final Cut Pro for iPad 2, takes full advantage of the new iPad Pro with M4 chip. Apple notes that it enables up to.....»»
Unlocking heart health: Advancing noninvasive monitoring in chimpanzees
Measuring the heart rate of great apes in captivity is essential for both health management and animal studies. However, most existing methods are either invasive or inaccurate......»»
Ferrari"s first EV to cost more than $500,000, report says
Ferrari is preparing to open a plant in Italy to make the full-electric model that is due to launch next year. It is expected that new EV could help boost the brand’s production by up to a third, Reuters reported......»»
How to manage and track all of your Apple and App Store subscriptions
This story is brought to you by Copilot Money, the best money tracker for iOS and macOS that gives you full financial clarity. Try Copilot Money today to track your App Store subscriptions and use the code 9TO5MAC to get a 2-month free trial......»»
NASA planes fly over Baltimore power plants and landfills measuring air pollution, greenhouse gases
Planes are circling over power plants, landfills and airports around Baltimore collecting data for NASA on air pollutants and greenhouse gases......»»
Why the Vision Pro 2 shutdown actually points to a brighter Apple Vision future
Big news dropped today for Vision Pro fans: Apple has reportedly halted plans for a Vision Pro 2. But that’s not the full story. Apple isn’t stopping development of the Vision Pro’s successor because it’s abandoning the Vision platform. R.....»»
A novel method for measuring nano/microplastic concentrations in soil using spectroscopy
Nano and microplastics are a well-known menace, found practically everywhere in nature, including soil, oceans, drinking water, air, and even the human body. Studies show that soils in particular hold a significant portion of N/MPs......»»
Study proposes new constraints on exotic spin-spin-velocity-dependent interactions between electron spins
A research team has utilized solid-state spin quantum sensors to scrutinize exotic spin-spin-velocity-dependent interactions (SSIVDs) at short force ranges, reporting new experimental results between electron spins. Their work has been published in P.....»»
Stellantis, once a champion of working from home, brought engineers back to office
Stellantis approved remote work in recent years, and in the process drastically reduced office space and sold real estate assets. Labor unions have criticized the intensity of the push......»»
Apple planning redesigned iPhone, MacBook Pro, and Apple Watch that are significantly thinner
Last month, Apple unveiled its thinnest product ever with the new M4 iPad Pro. Measuring in at 5.1mm, the 13-inch M4 iPro Pro is even thinner than the iPod nano. As it turns out, Apple has plans to give the rest of its product lineups a similar tr.....»»
Stellantis cuts costs rather than turn defensive as Chinese threat grows
CEO Carlos Tavares said Stellantis would stick to its "asset light" strategy in China, mainly focused on exporting to the country rather than manufacturing there. .....»»
Video games are changing, and Summer Game Fest just teased what’s next
Summer Game Fest was full of exciting world premieres, but its most important reveal was teasing the future of video games......»»
UEFA Euro 2024 live stream: Can you watch the championship for free?
The UEFA European Championship is set to get underway, and we have a full guide on how you can watch a live stream of every Euro 2024 match in the US......»»
NetSPI acquires Hubble to address asset and exposure management challenges
NetSPI announced its acquisition of Hubble, a Northern Virginia-based cyber asset attack surface management (CAASM) and cybersecurity posture management solution. The integration of Hubble’s Asset Intelligence and CAASM product, Aurora, into Th.....»»
Einstein Telescope could launch a new era in astronomy
It's still just a plan, but a new telescope could soon be measuring gravitational waves. Gravitational waves are something like the sound waves of the universe. They are created, for example, when black holes or neutron stars collide......»»
While aiming for massive gas cloud, astronomers spot differences in thickness of Milky Way Galaxy
Space may appear vast and empty, but it's full of cosmological objects that are invisible to the human eye. From our vantage point on Earth, many of these objects fall between astronomers and what they hope to observe, impacting what they find. This.....»»
Dark excitons shed new light on matter
A team of Monash researchers have uncovered for the first time the full effects of interactions between exciton-polaritons and their associated dark excitonic reservoir. The study, "Polaronic polariton quasiparticles in a dark excitonic medium," was.....»»
Green light for Galileo second-generation satellite design
Production of Galileo Second Generation satellites advances at full speed after two independent Satellite Critical Design Review boards have confirmed that the satellite designs of the respective industries meet all mission and performance requiremen.....»»
Infiniti eyes Lexus, Acura customers to rebuild market share
In late July, Infiniti will launch a program to help retailers with marketing and expense reduction......»»