Digital Marketing at Vertica
My name is Ryann Sawyer. I am currently a senior at Stonehill College studying Business Marketing. Post-grad, I plan to pursue a career in digital marketing. The world we live in today is undeniably digital. The way we learn, work, and communicate ha.....»»
Edmunds" new digital campaign turns to TikTok, YouTube, Meta
Online car shopping guide Edmunds is running a sports-themed fall social media advertising campaign to boost brand awareness and help retailers sell more cars......»»
Gambling marketing and the Premier League—the continued failure of industry self-regulation
New research reveals gambling messages during the opening weekend of this season's football Premier League have almost trebled since last year, putting fans including children at risk......»»
Green and digital transitions are putting environmental problems on the back burner, says study
The European Green Deal is a package of political initiatives to ensure that the EU reaches climate neutrality by 2050. Faced with this challenge, the parallel goals of the green and digital transitions are at the center of the European Commission's.....»»
After Click to Cancel, California law protects you when buying digital content
After Click to Cancel legislation for subscriptions, California has introduced another piece of consumer protection legislation for buying digital content. It will force companies to tell you when you won’t actually own the content you think you.....»»
Sony, Ubisoft scandals prompt Calif. ban on deceptive sales of digital goods
New California law reminds us we don't own games and movies. Enlarge (credit: Carol Yepes | Moment) California recently became the first state to ban deceptive sales of so-called "disappearing media." On Tuesday, Governo.....»»
Auto companies struggle to recruit and keep software, tech talent
Outdated HR and hiring structures hinder the EV transition as competition for digital talent intensifies, according to Josh Bersin Co......»»
Shrinking augmented reality displays into eyeglasses to expand their use
Augmented reality (AR) takes digital images and superimposes them onto real-world views. But AR is more than a new way to play video games; it could transform surgery and self-driving cars. To make the technology easier to integrate into common perso.....»»
Lego Horizon Adventures arrives this November, and it’s bringing Sackboy
Lego Horizon Adventures will land in November, and those who grab the Digital Deluxe edition will get some surprising costumes for Aloy......»»
Auto industry aims for digital experience as easy as smartphones, streaming services
Software-defined vehicle technology underpins an easy in-car experience, panelists said at the Automotive News Congress......»»
One of the most popular cult classic movies ever just turned 20. Here’s why it’s still a blast
This classic horror comedy just turned 20. Digital Trends looks back and argues why it works just as well now as it did in 2004......»»
Ohio Ford-Lincoln dealership service department sees benefits in going paperless
Beau Townsend Ford-Lincoln has seen its recruiting and retention of young technicians and advisers grow with its all-digital efforts......»»
Our digital 3D models of huge coral reefs could help revive these precious ecosystems
As a team of marine biologists, assessing the health of thousands of square meters of coral reef can be a daunting prospect. Often, we have to monitor some of the most biodiverse ecosystems on the planet, and there's a strict time limit due to the sa.....»»
Tech analysts say that major Switch 2 leak is ‘genuine’
Nintendo The big questions surrounding leaks are always about where they came from and whether they’re real. The in video games concerns the , and according to trusted tech experts, they’re close to real. Digital Foundry editor Richard Le.....»»
Ads from Hell: How a pizza brand"s marketing reveals NZ"s shifting religious attitudes
Controversial advertising holds a mirror up to society. It can unite us in laughter or outrage, spark debates that shape our beliefs—and sometimes expose our political differences......»»
GM uses dealer feedback to implement online sales platform
Nearly 1,000 dealers use General Motors' Digital Retail Platform, which is designed to create a consistent shopping experience and reduce some of the cost required to sell vehicles......»»
Rising identity security risks: Why organizations must act now
As the priority for managing digital identities intensifies, organizations are encountering severe identity security risks. Recent findings indicate that many businesses are struggling with frequent breaches and inadequate security measures, particul.....»»
Remarkable Paper Pro review: one digital notebook to rule them all
The Remarkable Paper Pro is a great tool for those who love to handwrite notes or want a distraction-free writing device......»»
EU wants to force Apple’s iPhone to work with third-party smartwatches and other accessories
The European Commission wants Apple to continue complying with the Digital Markets Act by requiring the company to offer “free and effective interoperability to third-party … The post EU wants to force Apple’s iPhone to work with third-.....»»
EU compels Apple to improve iOS interoperability with third-party smartwatches, headphones and other accessories
Under the scope of the Digital Markets Act, the EU commission today announced proceedings to compel Apple to improve support for third-party connected devices like smartwatches, headphones, VR headsets with iPhone and iPad. The notice says the Com.....»»
Picus Security raises $45 million to help organizations reduce cyber risk
Picus Security announced it has closed a $45 million growth investment round led by Riverwood Capital with the participation of existing investor Earlybird Digital East Fund, bringing Picus’ total funds raised to $80 million. Picus has over 500 ent.....»»