USB-IF says goodbye to confusing SuperSpeed USB branding
USB-IF drops 12-year-old USB branding representing 5Gbps and faster speeds. Enlarge / The USB-IF no longer recommends SuperSpeed logos or branding for speedy USB ports. (credit: Getty) When SuperSpeed USB was announced in 20.....»»
When social irresponsibility goes viral
Branding is everything in marketing and the public perception of a company and its products and services. If consumers engage with a brand, if they love a brand, they are likely to be repeat customers and moreover will often be evangelical in their r.....»»
Breaking down Sony’s confusing PlayStation Plus subscription relaunch
Say bye to PlayStation Now, hello to PlayStation Plus Essential, Extra, and Premium. Enlarge / Layers upon layers. Tuesday morning, Sony announced plans to combine its PlayStation Plus and PlayStation Now subscription service.....»»
How to Navigate Online Mental Health Resources
Finding therapy and support can be confusing. Here are some tips on how to get help, from understanding insurance websites to keeping track of the bills......»»
Goodbye vanity metrics, hello mindshare: How to get readers to sit up and pay attention
Mindshare is different from traditional measurement metrics that give a distorted picture of readers. Measure what actually matters. Mindshare is different from traditional measurement metrics that give a distorted picture of readers. Measure wha.....»»
Upcoming Windows update will kill Internet Explorer for good
Internet Explorer will say its final goodbye in a Windows 10 update on June 15......»»
The best Chromebooks for kids, from grade school to college
Knowing what the best Chromebooks for kids are is important before you dive into a purchase. With so many options out there, it can be confusing to know where to begin when first checking out Chrome OS. Typically smaller and lighter than traditional.....»»
XDefiant Drops Tom Clancy Name As New Factions Are Confirmed By Ubisoft
Ubisoft has reportedly ditched the Tom Clancy branding from upcoming arena multiplayer shooter, XDefiant. The post XDefiant Drops Tom Clancy Name As New Factions Are Confirmed By Ubisoft appeared first on PlayStation Universe. Multiplayer arena.....»»
Has Apple"s "Pro" Branding Lost All Meaning?
Does Apple have a "Pro" problem? "[Y]ears of Apple and competitors slapping the name onto wireless earbuds and slightly fancier phones have made it hard to tell what 'Pro' even means," argues The Verge's Mitchell Clark. It could be the reason behind.....»»
Jim Carrey’s megalomaniac Robotnik steals the show in Sonic 2 final trailer
"Hedgehog, it's time to say goodbye to humanity." Our favorite blue supersonic blur is back in Sonic the Hedgehog 2. The first Sonic the Hedgehog film was a surprise breakout hit early in 2020, even though Ars Tech Culture Editor Sam Mac.....»»
The Steam Deck’s ‘verified games’ process is very confusing
Looking for which games are playable on Steam Deck? Valve's Verified game process isn't a perfect indicator at the moment......»»
Qualcomm’s Snapdragon Connect branding denotes superior Wi-Fi
Qualcomm is introducing a new badge to ensure customers know when they’re buying a device that includes the best possible 5G, Wi-Fi, and Bluetooth technologies......»»
Goodbye 3G, you helped make the iPhone what it is today
AT&T's 20-year-old high-speed mobile network is done......»»
Spotify acquires two more companies to become a podcasting juggernaut
The Joe Rogan controversy hasn't slowed Spotify's ambitions. Spotify's logo and branding. (credit: Spotify) Streaming-audio platform Spotify has announced its acquisition of two podcasting companies, each of which sheds some l.....»»
UK needs to say goodbye to drive-throughs: For the sake of our environment, our health, our culture
Drive-throughs—services that let people order and collect food and drink without needing to leave their cars—are designed with convenience in mind. Whether it's oppressively hot, uncomfortably cold, or we're just in a hurry, drive-throughs have b.....»»
“Gay propaganda” law keeps Sims 4 wedding expansion out of Russia
"Holding back Cam and Dom’s story meant compromising the values we live by." Enlarge / Artist's rendition of EA saying goodbye to Russia for this expansion pack. (credit: EA) The "My Wedding Stories" expansion pack for The S.....»»
Samsung Galaxy S22 Ultra hands-on: Ultimate superphone mash-up
Holding and using the Samsung Galaxy S22 Ultra is confusing at first. You wonder, is this the latest S Series, or a new Note? The good thing is, it's both......»»
Goodbye Samsung Galaxy Note. Hello Galaxy S22 Ultra
Samsung's Galaxy Note smartphone line appears to be discontinued. But for those who miss it, the Note lives on in one of Samsung's new flagship devices......»»
Dating in the age of the pandemic
In the time of COVID-19, when intimate relationships have been strained and human connections fleeting, singles are kissing hookups goodbye in favor of settling down—and getting vaccinated at a higher rate to make it happen......»»
Research demonstrates importance of consistent branding in political television ads
During the 2020 election cycle, presidential candidates spent nearly $3 billion on television, radio and digital ads—shattering records and demonstrating how important advertising is to campaign strategy. Given the amount of resources dedicated to.....»»
People should be allowed to visit, say goodbye to those who are dying during COVID-19
As hospitalizations increase with another surge in COVID-19 cases, Canadians need evidence-based recommendations to prevent people from dying alone, without friends or family by their side......»»