Survey says AI is more buzzkill than buzzword for marketing
Washington State University survey finds people are turned off by mention of AI in products......»»
Researchers ask: Is time-constrained promotion effective in sales?
Consumers are constantly bombarded with enticing product promotions and time-limited offers. That might be a flash sale on an e-commerce platform or a time-constrained deal at a physical store. Businesses use these marketing tools to trigger consumer.....»»
VPN use is at an all-time high - but are people actually safe?
NordVPN survey finds many users appear to be paying for VPNs with their data rather than their money......»»
Volvo hires longtime L"Oreal exec to lead global marketing
Volvo has hired a "digital-first business leader" to help it transition into generating half of its global sales online by 2025. Saegh-Fleming will be based at Volvo's U.S. headquarters in Mahwah, N.J......»»
Stunning nebula 15,000 light-years away imaged by VLT Survey Telescope
A gorgeous new image of a distant nebula has been captured by the European Southern Observatory (ESO)'s VLT Survey Telescope......»»
Latest in influencer marketing: Why it"s time to think small
"Mega" influencers with more than 500,000 followers (think Hugh Jackman, Chris Hemsworth, Ash Barty and Sarah Magusara with millions of social media fans) have led the rise or promoting brands with endorsements by social media celebrities......»»
Businesses are shunning the metaverse because it"s just not very good
Despite Apple and Meta’s best efforts, survey finds businesses really aren’t getting the benefits from the metaverse......»»
ALMA digs deeper into the mystery of planet formation
An international research team used the Atacama Large Millimeter/submillimeter Array (ALMA) to observe disks around 19 protostars with a very high resolution to search for the earliest signs of planet formation. This survey was motivated by the recen.....»»
81% think ChatGPT is a security risk, survey finds
An overwhelming majority of people responding to a Malwarebytes survey worry that ChatGPT is a security risk, with many also finding it deeply untrustworthy......»»
"Smiling cat" Sh2-284 nebula captured in new image
This cloud of orange and red, part of the Sh2-284 nebula, is shown here in spectacular detail using data from the VLT Survey Telescope, hosted by the European Southern Observatory (ESO). This nebula is teeming with young stars, as gas and dust within.....»»
GM fleet executive Ed Peper to retire September 1
Sandor Piszar, GM Canada's vice president of sales, service and marketing, will succeed Peper at GM Envolve starting Aug. 1......»»
Is social media good for mental health? Young people think it is
YouGov’s most recent survey data is showing a significant shift in opinion when it comes to young people online......»»
Regula enhances solution for document verification to help users detect forgery
49% of organizations around the world had to deal with fake or modified physical identity documents in 2022, as Regula’s survey revealed. With this fraud always on the rise, Regula is reinforcing its solution for document verification with extra fe.....»»
GM service tech training program grows
One reason for the bump may be the impact of a marketing campaign that aims to change the image of auto repair as a career......»»
J.D. Power survey finds vehicle quality keeps getting worse
Technology is more prevalent, which can lead to more problems with new cars and light trucks, and basics such as door handles are getting more challenging, J.D. Power found......»»
Sustainability at center of British polar science strategy
With research stations shifting to renewable energy and artificial intelligence mapping out fuel-efficient marine routes, the British Antarctic Survey is putting sustainability at the heart of its new 10-year plan......»»
Increased spending doesn’t translate to improved cybersecurity posture
Security teams are stretched, with not enough people, skills or budget to cope with all their priorities, according to Panaseer. Average cybersecurity budgets increase in 2023 The survey of over 400 cybersecurity decision makers and practitioners acr.....»»
Online learning provides college access to students who"ve been left behind, according to survey
Adults who stopped out of higher education are finding their way back to finishing their degrees through online learning, according to Wiley's annual Voice of the Online Learner report, issued today......»»
Even loyal customers distance themselves after socially unacceptable mentions of the brand on social media
Researchers from University of Arkansas and Northeastern University have published a new Journal of Marketing article that examines social media disengagement—the psychological motivation to distance oneself from a brand on social media......»»
97% of Australians want more action to stop extinctions and 72% want extra spending on the environment, finds survey
Most Australians (97%) want more action to protect nature, even if they don't know the full extent of the biodiversity crisis. That's the startling finding emerging from our first national survey of 4,000 voters......»»
Scientists develop inorganic resins for generating and purifying radium and actinium
Targeted alpha therapy can destroy cancerous cells without harming healthy cells. It's especially useful for treating metastasized cancers. The Department of Energy (DOE) Office of Science's Isotope Program is developing and marketing novel radioacti.....»»