How marketers can capitalize on the power of perception to influence beliefs about brand performance
Researchers from Oklahoma State University and University of Florida published a new article explaining how marketers can capitalize on the power of perception through the structure of visual communications to influence beliefs about brand performanc.....»»
Cloaked Audis, covert CEO meeting: How VW"s $5B Rivian bet unfolded
The deal is crucial for both companies as Rivian gets a financial lifeline to survive a sharp slowdown in EV demand and VW receives low-cost, high-performance EV technology that traditional automakers have struggled to master......»»
Ram tops J.D. Power quality survey; Porsche is No. 1 premium brand
Ram climbed to first place in the 2024 J.D. Power U.S. Initial Quality Study, but fellow Stellantis brand Dodge dropped to last. Porsche was No. 1 among premium brands......»»
Electrify America boosts charger reliability, access
Electrify America has replaced legacy charging equipment with more sophisticated chargers that can quickly power EVs that have the most advanced systems......»»
Influencers prefer endorsement deals without restrictions—and so do their audiences
In September 2018, Snapchat launched a new generation of its Snap Spectacles. Instead of relying on a traditional advertising campaign to promote the camera-enabled sunglasses, the brand chose an influencer to get the word out......»»
Young voters have growing power, but broken politics leave them "fatalistic," studies find
Young voters from the millennial generation and Gen Z are emerging as the demographic center of power in American politics, but new studies by UC Berkeley researchers find they are fatalistic about critical problems such as economic inequality, clima.....»»
AMD might make a last-minute change to save a Ryzen 9000 CPU
A new report says AMD is considering changing the power specs of an upcoming Ryzen 9000 CPU to help it stay competitive......»»
Best Samsung Galaxy A02 power banks you can buy in 2024
Charge Samsung Galaxy A02 anytime with these best power banks. The post Best Samsung Galaxy A02 power banks you can buy in 2024 appeared first on Phandroid. Samsung has many budget Android smartphones in the market. One such smartphone is.....»»
"Power rivalry in space": China lunar mission fuels US misinformation
A historic lunar mission has demonstrated China's growing scientific prowess, but the feat has set off a torrent of misinformation targeting the United States that researchers say reflects their bitter competition in space......»»
watchOS 10.5 Problems: 5 Things You Need to Know
Apple’s watchOS 10.5 update is causing problems for some Watch users. We’ve heard good things about watchOS 10.5’s performance, we’ve had a good experience ourselves, but we’ve also heard about problems plaguing Apple.....»»
The 65-inch LG C3 OLED TV has a massive $1,200 discount today
One of LG’s best TVs of 2023 is on sale in 2024. Take $1,000 off the price of a brand-new LG 65-inch C3 OLED while supplies last!.....»»
Researchers built AI models that use less power than a light bulb
That's roughly the draw of a 100W light bulb, and a 50x improvement over the 700W that an NVIDIA H100 GPU consumes......»»
Razer Blade 14 (early 2024) review: Blazing performance comes at a cost
The Razer Blade 14 (early 2024) model offers blazing performance in a sturdy aluminum chassis. However, it doesn’t quite meet up the battery life standards set by the previous generation......»»
Highly Invasive Spotted Lanternflies May Have a Surprising Weakness: Vibrations
Spotted lanternflies are sometimes drawn to power line vibrations—and scientists are taking notice.....»»
macOS 15 Sequoia: How to enhance Notes with collapsible sections and highlighting styles
9to5Mac is brought to you by CleanMyMac X, an all-in-one utility that removes clutter, optimizes performance and protects your Mac from malware. Get a 7 day free trial. macOS 15 Sequoia will deliver a variety of new features to Notes, includ.....»»
Apple working out how to use Mac in parallel with iPhone or iPad to process big jobs
Apple isn't content with the existing distributed computing technologies, and is working on a way to network your Mac, iPhone, iPad, and maybe even the Apple Vision Pro together to combine processing jobs dynamically according to device power, to get.....»»
Toys “R” Us riles critics with “first-ever” AI-generated commercial using Sora
AI-generated commercials are here, and critics are displeased—but human work is still key. Enlarge / A screen capture from the partially AI-generated Toys "R" Us brand film created using Sora. (credit: Toys R Us) On Mo.....»»
June U.S. auto sales could take ‘significant" hit from CDK outage
Uncertainty about how soon the CDK issue will be resolved means a range of outcomes are possible, according to J.D. Power and GlobalData, though lost sales could be made up quickly in July......»»
VW, Rivian software joint venture clouds Scout revival
Volkswagen AG’s tie-up with Rivian Automotive Inc. leaves in limbo the future of the German carmaker’s plan to revive the Scout brand that’s aimed at the same buyers as the developer of electric SUVs. .....»»
Wolves reintroduced to Isle Royale temporarily affect other carnivores, humans have influence as well
In a rare opportunity to study carnivores before and after wolves were reintroduced to their ranges, researchers from the University of Wisconsin–Madison found that the effects of wolves on Isle Royale have been only temporary. And even in the leas.....»»
Engineers produce the world"s first practical Titanium-sapphire laser on a chip
As lasers go, those made of Titanium-sapphire (Ti:sapphire) are considered to have "unmatched" performance. They are indispensable in many fields, including cutting-edge quantum optics, spectroscopy, and neuroscience. But that performance comes at a.....»»