Examining which factors have the biggest impact on influencer marketing effectiveness
About 70% of people between the ages of 18 and 29 use Instagram, and it's hard to spend much time scrolling without encountering a sponsored post from an influencer. The same holds true for just about any other social media platform......»»
AudioEye Accessibility Protection Status identifies high-impact areas for improvement
AudioEye launched Accessibility Protection Status, a new benchmark in digital accessibility compliance that empowers businesses to achieve better transparency, clarity, and control over their digital accessibility efforts. With a more accurate repres.....»»
Apple Intelligence may get an M4 upgrade
According to , Apple is talking with its biggest iPhone manufacturing partner, , about building new servers in Taiwan. More servers will mean more processing power for Apple Intelligence features, allowing more people to complete more complex tasks......»»
Examining how stellar threats impact the habitable zone of exoplanets
When we think of exoplanets that may be able to support life, we home in on the habitable zone. A habitable zone is a region around a star where planets receive enough stellar energy to have liquid surface water. It's a somewhat crude but helpful fir.....»»
Siri better watch out. Samsung just launched its biggest Bixby update in years
Samsung's Bixby has been lagging behind Siri for years. It looks like that is finally changing......»»
Public pressure found to influence whether companies reduce their environmental impact
The effectiveness of national voluntary programs asking companies to pledge to lower their pollution and greenhouse gas emissions depends on pressure from the public, according to a new study led by a Penn State researcher......»»
Volcanic ash as a source of nutrients: How the Hunga Tonga eruption affected ecosystems in the South Pacific
The eruption of Hunga Tonga-Hunga Ha'apai (HTHH) in January 2022 ejected about 2.9 billion tons of volcanic material into the atmosphere and across the South Pacific. In early 2022, a scientific expedition (GEOTRACES GP21) investigated the impact of.....»»
Multi-country study finds significant differences in how poverty is passed from parents to children
Researchers from Stockholm University, Bocconi University, and the Rockwool Foundation have studied poverty's lasting impact across generations in wealthy countries. By examining the United States, Denmark, the United Kingdom, Australia, and Germany,.....»»
EU opens antitrust investigation into key Apple supplier Corning
The European Commission has announced its latest antitrust investigation, and it could once again have an impact on Apple. The EC says it is investigating whether Corning, a key Apple supplier, “may have abused its dominant position on the world.....»»
Public health initiatives needed to promote healthy working at home, say researchers
Home-worker's perceptions of their workload and their ability to switch off after the working day are among a list of factors associated with health and well-being related behaviors......»»
The PS5 Pro’s biggest problem is that the PS5 is already very good
For $700, I was hoping for a much larger leap in visual impact. In many ways, the timing of Sony's 2016 launch of the PS4 Pro couldn't have been better. The slightly upgraded vers.....»»
The cybersecurity gender gap: How diverse teams improve threat response
In this Help Net Security interview, Julie Madhusoodanan, Head of CyberSecurity at LinkedIn, discusses how closing the gender gap could enhance cybersecurity’s effectiveness in combating emerging threats. With women still underrepresented in cybers.....»»
What can marketers learn from the Caitlin Clark vs. Angel Reese basketball rivalry? Focus on intersectionality
Researchers from University of Washington, Loyola Marymount University, and University of Texas-Austin have published a new study that provides a framework for how marketing research can better incorporate intersectional marketing practices......»»
Decadal climate patterns reveal new insights into tropical cyclone formation and El Niño-Southern Oscillation link
A new study has revealed how decadal-scale climate fluctuations impact the ability of climate models to simulate tropical cyclone frequency in response to El Niño-Southern Oscillation (ENSO) events. This finding offers an improved understanding of t.....»»
Driving the biggest, least-efficient electric car: The Hummer EV SUV
Here's what I learned daily-driving the gargantuan electric vehicle. GMC's Hummers have always been divisive. After getting hold of the rights to a civilian version of the US mili.....»»
Smog sickness: India"s capital struggles as pollution surges
The toxic smog season in India's capital has just begun, but those unable to escape cancer-causing poisonous fumes say the hazardous impact on health is already taking its toll......»»
Multicomponent hydride designs could advance science of superconducting materials
New materials designed by a University of Illinois Chicago graduate student may help scientists meet one of today's biggest challenges: building superconductors that operate at normal temperatures and pressures......»»
Study finds 30% of regions worldwide achieve economic growth while reducing carbon emissions
More and more regions around the globe combine economic growth with reducing carbon emissions, researchers from the Potsdam Institute for Climate Impact Research and the University of Potsdam found......»»
Missing a deadline has a bigger impact than you might think, according to study
Missing a deadline has more complex consequences than you might think. Researchers at the University of Toronto found that if you submit a piece of work late, people will think it's lower in quality than if you were to submit the exact same work on t.....»»
Upcoming M5 Vision Pro creates a unique dilemma for Apple
Over the weekend, we received multiple updates on future Vision products. While some of the news involved delays, the biggest positive for me was affirmation that a new Vision Pro with M5 chip is still expected in 2025. But the more I think about it,.....»»
Rubber plantations increase leaching of dissolved organic carbon in soil, study finds
Rubber planting brings huge economic benefits, but large-scale rubber plantations have a great impact on the ecological environment, especially in terms of the soil's physical and chemical properties......»»