Audi"s Hildegard Wortmann: ‘Edutainment" needed to boost consumers" confidence in EVs
Hildegard Wortmann, head of sales and marketing for Audi, said automakers need to focus EV marketing efforts on 'edutainment' about living with an EV to ease consumer apprehension about leaving combustion vehicles......»»
Nearly 80% of consumers would consider buying an EV in four years, Cox says
EV skeptics would consider an EV if it costs the same as a gasoline-powered alternative and if more public charging becomes available......»»
Tesla must face claims it misled buyers about Autopilot and self-driving
Tesla Inc. must face a proposed class-action lawsuit alleging that it misled consumers about its cars’ self-driving capabilities, a fresh setback for the electric-car maker just as Chief Executive Officer Elon Musk has staked the company’s future.....»»
Family Car Group to buy Moffitt Automotive
Family Car Group is set to buy Moffitt Automotive, which has Audi, Porsche, Mazda and Volkswagen dealerships in Louisiana......»»
The self-driving industry fumbled away public trust. Now it seeks a remedy
With a backlash brimming, the Autonomous Vehicle Industry Association is seeking to regain trust in self-driving technology. Only 9 percent of U.S. consumers tell AAA they trust the tech......»»
Comcast plans cheap Apple TV+, Netflix, Peacock bundle
Comcast is preparing to offer consumers a bundle of three streaming services, combining Apple TV+ with Peacock and Netflix in a discounted package.Comcast's bundle will combine Peacock with Apple TV+ and NetflixCord-cutting has been growing over the.....»»
New iPad Pro display struggles to display some shades of blue
The OLED screen is the headline feature of the shiny new iPad Pro, but it seems that a little more software tweaking may be needed. Testing by one reviewer found that the device struggles to display certain shades of blue. Specifically, HDR highli.....»»
One of the last roadblocks to selling Apple Vision Pro in China has been lifted
In one of the last steps needed before an electronic device goes on sale, the Chinese safety regulators have approved the Apple Vision Pro for sale in the country.A screenshot from Taobao's visionOS app [Weibo]The "China Compulsory Certificate" (CCC).....»»
Macs just got a huge AI boost
With the launch of the ChatGPT desktop app, Macs just became a lot more AI-friendly......»»
When consumers would prefer a chatbot over a person
Actually, sometimes consumers don't want to talk to a real person when they're shopping online, a new study suggests. In fact, what they really want is a chatbot that makes it clear that it is not human at all......»»
Biden administration eases rules on battery minerals as reports say it prepares to boost EV tariffs
Conflicting policy moves reflect dependence on China's supply chain and concerns about subsidies and national security.....»»
How craft-based firms project authenticity through credibly and visibly communicating their identity
Consumers are drawn to authenticity when it comes to craft-based firms, and a study published in the Strategic Entrepreneurship Journal explores what factors can help give credence to such a quality......»»
Nine-core M4 iPad Pro benchmarks leak, still smokes M2
A new set of alleged benchmarks for the nine-core M4 in the iPad Pro indicates that it will still provide buyers with a massive performance boost.M4 iPad ProFollowing the launch of the M4 iPad Pro models, aninitial benchmark claimed to show the M4 as.....»»
The 2025 Aston Martin Vantage gets a bold new body and big power boost
It features modern tech, a better interior, and an extra 150 hp on the old model. Enlarge / First revealed in 2017, the current Aston Martin Vantage has just had a styling and engineering overhaul. (credit: Aston Martin).....»»
The Apple Watch is the best iPhone camera accessory you didn’t know you needed
Is it possible a smartwatch can help you take more interesting and unique photos? Yes, thanks to an Apple Watch feature that doesn't get spoken about enough......»»
Big Three carriers pay $10M to settle claims of false “unlimited” advertising
States obtain settlement, but it's unclear whether consumers will get refunds. Enlarge (credit: Verizon) T-Mobile, Verizon, and AT&T will pay a combined $10.2 million in a settlement with US states that alleged the carri.....»»
Automakers hedge their bets with plug-in hybrids as EV sales slow
Originally regarded as stopgap solutions, hybrids are in it for the long haul. Enlarge (credit: Honda) Global carmakers are stepping up their investment in hybrid technologies as consumers’ growing wariness over fully.....»»
Researchers shed new light on carboxysomes in key discovery that could boost photosynthesis
A research team led by the Hong Kong University of Science and Technology (HKUST) has discovered how carboxysomes—carbon-fixing structures found in some bacteria and algae—work. The breakthrough could help scientists redesign and repurpose the st.....»»
Apple needed a little bit of help to shoot its ‘Let loose’ event on iPhone
Apple’s “Let loose” special event this week was shot on iPhone, much like last October’s “Scary fast” event. This time around, however, Apple appears to have gotten some help by attaching additional lenses to the iPhones. Apple has co.....»»
Apple maintains US market share as smartphone demand continues to weaken
New research claims that US smartphone shipments have declined 8% year over year, yet Apple's iPhone has stayed steady at 52% of the market.Delays over Apple's iPhone 14 saw its sales boost come late, which has now affected yearly comparisonsEven if.....»»
Despite Nissan"s missed targets, CEO Makoto Uchida gives himself a B, shifts to volume mode
CEO Makoto Uchida says Nissan has strengthened its business significantly over the course of his first midterm business plan but still must "work harder" to boost global volume. Here's a score card......»»