Unlocking insights into marketing to mature consumers: A new research synthesis
Research from Queen Mary University of London academic Dr. Mina Tajvidi, delves into marketing communications targeted at mature consumers aged 50 and above, addressing definitional inconsistencies and reviewing research published since 1972......»»
The Complex Social Lives of Viruses
New research has uncovered a social world full of cheating, cooperation, and other intrigues, suggesting that viruses make sense only as members of a community......»»
What happened to OpenAI’s long-term AI risk team?
Former team members have either resigned or been absorbed into other research groups. Enlarge (credit: Benj Edwards) In July last year, OpenAI announced the formation of a new research team that would prepare for the adv.....»»
When the first warm-blooded dinosaurs roamed Earth
Scientists once thought of dinosaurs as sluggish, cold-blooded creatures. Then research suggested that some could control their body temperature, but when and how that shift came about remained a mystery......»»
Stunning images of Jupiter’s moon Europa show it has a floating icy shell
NASA's Juno mission has imaged Jupiter's intriguing moon Europa, a top target of habitability research due to its liquid water ocean beneath a thick icy crust......»»
Researchers realize multiphoton electron emission with non-classical light
Strong field quantum optics is a rapidly emerging research topic, which merges elements of non-linear photoemission rooted in strong field physics with the well-established realm of quantum optics. While the distribution of light particles (i.e., pho.....»»
Kia believes adding hybrids is a win-win for consumers, industry
Kia Corp. will expand its hybrid powertrain to most of its models as EV sales slow and lagging infrastructure becomes a concern......»»
Research: Technology is changing how companies do business
In the fast-paced world of modern business, technology plays a crucial role in shaping how companies operate. One area where this impact is particularly significant is in the organization of production chains—specifically the way goods are made and.....»»
New feather mite species discovered on the endangered Okinawa rail
A research group led by Dr. Tsukasa Waki of Toho University and Professor Satoshi Shimanono of Hosei University have discovered a new mite species, Metanalges agachi, which is thought to clean the feathers of the endangered Okinawa rail, endemic to t.....»»
Horse remains show Pagan-Christian trade networks supplied horses from overseas for the last horse sacrifices in Europe
Horses crossed the Baltic Sea in ships during the Late Viking Age and were sacrificed for funeral rituals, according to research from Cardiff University......»»
OLED iPad Pro owners discover grainy display problem
New M4 iPad Pro owners are complaining about an issue that produces visible grainy artifacts in the display.iPad Pro with M4 and a Nano-texture coatingThe iPad Pro with M4 is starting to arrive with consumers, eager to get started using their new tab.....»»
NASA conducts ‘moonwalks’ in the Arizona desert for Artemis lunar mission
Being an astronaut isn't always glamorous, with years of training and research carried out on terra firma prior to a crewed mission......»»
Comparative research on resilience-related policies and local practices in five cities worldwide
In the context of urban studies and urban planning, future cities' development and prosperity is highly related to their capacity to adapt and recover from shocks and changes caused by diverse types of hazards. Hence, resilience has emerged as a fund.....»»
Breaking bonds to form bonds: New chemical reaction with potential applications in medicinal chemistry
A team of chemists from the University of Vienna, led by Nuno Maulide, has achieved a significant breakthrough in the field of chemical synthesis, developing a novel method for manipulating carbon-hydrogen bonds. This discovery provides new insights.....»»
Accelerated discovery research unveils 21 novel materials for advanced organic solid-state laser technology
Organic solid-state lasers (OSLs) hold immense promise for a wide range of applications due to their flexibility, color tunability, and efficiency. However, they are difficult to make, and with over 150,000 possible experiments required to conduct to.....»»
Swipe right or left? How dating apps are impacting modern masculinity
What it means to be a man is changing. Critical men or masculinity studies is an emerging robust research field that explores how men and masculinity are being transformed by shifting socio-economic, sexual and political conditions in our post-indust.....»»
Proteomic analysis reveals how phosphite contributes to the fight against chemically resistant dieback
Having previously confirmed dieback is resistant to chemical control on crops such as avocados, stone fruits and pines, Curtin University researchers have gained new insights into how phosphite works against the fungus-like disease, in a potential br.....»»
Research reveals key genetic factors in snap bean pod traits
Snap beans, the vegetable form of the common bean (Phaseolus vulgaris), are cultivated for their tender, immature pods. They boast a diverse array of pod shapes and sizes. Pod morphology, including shape, thickness, length, and color, plays a crucial.....»»
Ambitious goal to sequence RNA could boost US economy
A chemist who leads the University of Cincinnati's Office of Research is playing a role in a scientific undertaking to unlock the secrets of RNA......»»
Nearly 80% of consumers would consider buying an EV in four years, Cox says
EV skeptics would consider an EV if it costs the same as a gasoline-powered alternative and if more public charging becomes available......»»
New research reveals just how few LGBTQI+ people play sports
The topic of homophobia in sport has recently made headlines in Australia, with a series of homophobic incidents involving men's AFL players......»»