Going "rogue": Researchers discover viral trend in global marketing
Chris Taylor, director of the beverage management program in the University of Houston Conrad N. Hilton College of Global Hospitality Leadership, watched in awe as sales of White Claw skyrocketed seemingly overnight in the summer of 2019......»»
As temperatures rise, researchers identify mechanisms behind plant response to warming
Microscopic pores on the surface of leaves called stomata help plants "breathe" by controlling how much water they lose due to evaporation. These stomatal pores also enable and control carbon dioxide intake for photosynthesis and growth......»»
Report: Global drought threatens food supplies and energy production
In July 2024, global temperatures reached unprecedented levels, breaking historical records with an average of 17.16°C. This extreme heat has led soil water to evaporate, leaving the vegetation and biodiversity more fragile and under stress in many.....»»
Investigating the statistical likelihood of triple star systems hosting exoplanets
Why is it important to search for exoplanets in triple star systems and how many can we find there? This is what a recent study accepted by Astrophysics & Space Science hopes to address after a pair of researchers from the University of Texas at Arli.....»»
Researchers develop Biodiversity Digital Twins to model our planet"s life
Biodiversity is essential for the processes that support all life on Earth. It provides critical resources such as food and energy, and supports ecosystem health. However, climate change, deforestation, and pollution are destroying habitats, altering.....»»
Do customers perceive AI-written communications as less authentic?
From Nike and Google to Coca-Cola and McDonald's, major brands are incorporating artificial intelligence (AI) into their advertising campaigns. But how do consumers feel about robots generating emotionally charged marketing content? That's the questi.....»»
Hurricane Helene Will Send Shockwaves Through the Semiconductor Industry
Downpours at Spruce Pine, North Carolina, have taken the biggest known deposit of high-purity quartz offline, leaving the global tech supply chain potentially starved of an ingredient vital for making microchips......»»
Climate shocks associated with higher rates of intimate partner violence against women
Countries affected by severe climate change may also have a higher prevalence of violence against women, finds a new study led by UCL researchers......»»
How higher-order interactions can remodel the landscape of complex systems
Networks, which include nodes and connections, can help researchers model dynamic systems like the spread of disease or how the brain processes information......»»
Preserving nature"s genetic resources: Wild banana relatives of mainland Southeast Asia reveal hidden diversity
In a new study, researchers have uncovered a wealth of hidden diversity among wild banana species in mainland Southeast Asia. The discovery, which has been published in PLoS ONE, highlights the critical importance of conserving these genetic resource.....»»
Monkey fossils found in cave shed light on the animals" extinction centuries ago
By studying rare fossils of jaws and other skull parts of a long-extinct Caribbean monkey, a team of researchers that includes a Johns Hopkins University School of Medicine professor says it has uncovered new evidence documenting the anatomy and ecol.....»»
Researchers create orientation-independent magnetic field-sensing nanotube spin qubits
Purdue University researchers have developed patent-pending one-dimensional boron nitride nanotubes (BNNTs) containing spin qubits, or spin defects. The BNNTs are more sensitive in detecting off-axis magnetic fields at high resolution than traditiona.....»»
Metomic Data Classification automates complex data management workflows
Metomic released its Data Classification solution, making it possible to discover, classify and secure sensitive data at scale across Google Workspaces. Metomic’s latest innovation is an AI-powered tool that automates complex data management workfl.....»»
Researchers determine how a protein contributes to human immune defense against RNA viruses
An international research team led by Prof. Dr. Janosch Hennig from the University of Bayreuth has discovered how the TRIM25 protein contributes to defense against RNA viruses whose genetic material is contained as ribonucleic acid (RNA)......»»
Q&A: Researchers examine link between light pollution and interest in astronomy
Picture walking outside on a dark, cloudless evening. You look up to admire the stars—maybe even a planet, if you're lucky—and a sense of wonder washes over you. New research from the University of Washington shows this might be more than a memor.....»»
New method quantifies single-cell data"s risk of private information leakage
Access to publicly available human single-cell gene expression datasets, or scRNA-seq datasets, has significantly enhanced researchers' understanding of both complex biological systems and the etymology of various diseases. However, the increase in a.....»»
Nanopillars create tiny openings in the nucleus without damaging cells
Imagine trying to poke a hole in the yolk of a raw egg without breaking the egg white. It sounds impossible, but researchers at the University of California San Diego have developed a technology that performs a similarly delicate task in living cells.....»»
Critical Zimbra RCE vulnerability under mass exploitation (CVE-2024-45519)
Attackers are actively exploiting CVE-2024-45519, a critical Zimbra vulnerability that allows them to execute arbitrary commands on vulnerable installations. Proofpoint’s threat researchers say that the attacks started on September 28 – s.....»»
Planning a drug"s route in the body with synthetic chemistry
Researchers at the RIKEN Cluster for Pioneering Research (CPR) have developed technology that can alter, within the body, the recognized identity of proteins......»»
Smoke from megafires puts orchard trees at risk: Effects last months, reducing nut yields
Long-term smoke exposure from massive wildfires lowers the energy reserves of orchard trees and can cut their nut production by half, researchers at the University of California, Davis, found. The smoke can affect trees for months after a megafire, d.....»»
Research highlights global plant diversity "darkspots" where scientific efforts are urgently needed
An ambitious project led by scientists from the Royal Botanic Gardens, Kew, along with global partners, seeks to shed light on the planet's "plant diversity darkspots"—regions teeming with biodiversity but where geographic and taxonomic data remain.....»»