"My campaign outperformed non-disabled influencers"
Disabled influencer Pippa Stacey says "brands are beginning to see our value"......»»
YouTube "crypto influencers" shown to have short-term impact on small-cap trading
The price and trading volume of lower value crypto coins and tokens are being impacted by "crypto influencers" on YouTube, but only in the very short-term, according to a study involving the Center for Finance, Technology and Society at Nottingham Bu.....»»
Polestar to drop $20 million in Q2 to market its first crossover
The Polestar 3 marketing campaign will involve online, television, and outdoor advertising to raise awareness of the new model and the upstart brand......»»
Study investigates diffuse emission from the Cigar Galaxy
Using NASA's Chandra spacecraft, an international team of astronomers has performed X-ray observations of the Cigar Galaxy. Results of the observational campaign, presented March 16 on the pre-print repository arXiv, deliver crucial information regar.....»»
Ads focus on celebs" pride in their Fords
Ford has tapped actress Sydney Sweeney, stunt driver Dee Bryant and surfer Kai Lenny to revitalize its 'Built Ford Proud' campaign, which had been dormant for three years......»»
How "misogyny influencers" cater to young men"s anxieties
Parents, teachers and politicians are worried about the appeal of so-called "online misogyny influencers" to boys and young men......»»
Study explores a nearby narrow-line Seyfert 1 galaxy
An international team of astronomers has conducted a long-term multiwavelength monitoring campaign of a nearby narrow-line Seyfert 1 galaxy known as SDSS J164100.10+345452.7. Results of the observations, published March 9 on the pre-print server arXi.....»»
Big firms are failing to reduce unconscious bias against disabled people, finds study
Working for a big company or in an HR role does not lower the likelihood of showing unconscious bias against disabled people at work, a new study finds......»»
Three legacy Battlefield games will be removed from online stores in April
It's your last chance to purchase Bad Company's single-player campaign. Artist's conception of EA taking aim at the digital storefronts hosting three legacy Battlefield games. (credit: Electronic Arts) If you want to sec.....»»
Ray Curry, on track to lose UAW presidency, disputes election results
The incumbent UAW leader, who is trailing in the vote count, says thousands of members were disenfranchised and that his opponent, Shawn Fain, received illegal campaign donations......»»
The colour of farmed salmon comes from adding an antioxidant to their feed, with benefits for everyone
A barrage of messages from social media influencers, along with other online blogs and articles, have claimed that farmed salmon are bad for you because the fish are fed dyes to turn their flesh red......»»
Dead Island 2 takes aim at Los Angeles culture, the rich, and influencers
We went hands-on with Dead Island 2 and stumbled into an apocalyptic TikTok hype house......»»
North Korean hackers target security researchers with a new backdoor
Campaign uses carefully crafted LinkedIn accounts that mimic legit people. Enlarge (credit: Getty Images) Threat actors connected to the North Korean government have been targeting security researchers in a hacking campa.....»»
Can VR influencers save the metaverse?
Some people think the vision of a virtual world is dead. But others still believe it's the future......»»
Nearby active galaxy investigated with Chandra observatory
Using NASA's Chandra X-ray observatory, astronomers have performed deep X-ray observations of a nearby active galaxy known as NGC 5728 and its active galactic nucleus (AGN). Results of the observational campaign, published March 1 on the pre-print se.....»»
Compassionate disabled infant care from a wild capuchin monkey mother
High up in the canopy of the Brazilian rainforest, clinging unsteadily to its mother's back, a wild newborn bearded capuchin monkey with a non-functioning left leg was beating the odds. Observations of the disabled infant monkey and his mother gave r.....»»
China-aligned APT is exploring new technology stacks for malicious tools
ESET researchers have analyzed MQsTTang, a custom backdoor that they attribute to the China-aligned Mustang Panda APT group. This backdoor is part of an ongoing campaign that ESET can trace back to early January 2023. Execution graph showing the subp.....»»
Threat actors are using advanced malware to backdoor business-grade routers
Hiatus hacking campaign has infected roughly 100 Draytek routers. Enlarge (credit: Getty Images) Researchers have uncovered advanced malware that’s turning business-grade routers into attacker-controlled listening post.....»»
Business-grade routers compromised in low-key attack campaign
An unknown threat actor has discreetly compromised business-grade DrayTek routers in Europe, Latin and North America, equipping them with a remote access trojan (dubbed HiatusRAT) and a packet capturing program. “The impacted models are high-ba.....»»
Developers of disabled third-party Twitter clients ask users to forgo refunds
Musk's Twitter abruptly shut off API access for third-party clients in January......»»