Storytime marketing to millennials
Storytelling is an ancient human trait. We were perhaps making manifest our imaginings even before we had the spoken word. In the modern world, stories are as important to us as they ever were and are crucial to many human endeavors in the creative a.....»»
AirPods Pro crackling issue target of new class-action lawsuit
A class-action lawsuit is accusing Apple of false advertising, claiming the crackling issue of the first-gen AirPods Pro go against Apple's marketing promises.AirPods ProFiled on November 1 in the United States District Court for the Northern Distric.....»»
Social media can turn household chores into profit—but are gender stereotypes making a comeback?
A study reveals a surprising transformation: as social media turns everyday household chores into profitable ventures, it may also be bringing back outdated gender stereotypes. Published in the Journal of Marketing Management, the research explores h.....»»
Great Britain lags behind Europe on restricting gambling marketing, new research shows
A new study, by the University of Bristol and Ipsos, adds to mounting evidence showing gambling marketing needs much stricter national regulation......»»
What can marketers learn from the Caitlin Clark vs. Angel Reese basketball rivalry? Focus on intersectionality
Researchers from University of Washington, Loyola Marymount University, and University of Texas-Austin have published a new study that provides a framework for how marketing research can better incorporate intersectional marketing practices......»»
Apple’s new video gives the M4 Mac mini a human-like personality
Apple launched the M4 Mac mini today. There’s an event-style video introduction that goes in-depth on the new device, but Apple has also released a separate, shorter marketing video. In the new video, the M4 Mac mini gets a human-like personality......»»
Apple Intelligence is here: iOS 18.1 includes Writing Tools, a new look for Siri, notification summaries, and more
After a lot of marketing hype and developer testing, Apple Intelligence is finally here, with the public release of iOS 18.1 rolling out now. Apple Intelligence is available on all iPhone 16 models and iPhone 15 Pro, the new iPad mini, or older Macs.....»»
The Importance of Web Hosting, for SEO Success
When building a website and making decisions about its components like design and content creation and marketing strategies take stage; however the choice of web hosting service is often overlooked as a detail in the process. A critical component tha.....»»
Three products Apple won’t announce during its ‘exciting week of announcements’
Apple is going to be holding an “exciting week of announcements” starting tomorrow, confirmed by Apple marketing exec Greg Joswiak. Although the announcements will focus on the first M4 Macs, rumors for several other Apple products are circulatin.....»»
These 3 Apple products will likely be discontinued next week
Apple is going to be launching the M4 Mac lineup next week in a series of press releases, which Apple marketing exec Greg Joswiak refers to as an “exciting week of announcements.” These are some Apple products you probably won’t be able to buy.....»»
A week of Mac announcements – which one are you waiting for? [Poll]
Apple marketing VP Greg Joswiak yesterday revealed that we can expect an exciting week of Mac announcements, starting on Monday morning. The tweet also effectively confirmed that there will be no Mac event, just press releases and small-scale brie.....»»
Apple confirms ‘exciting week of announcements’ for Mac starting on Monday
While it’s not an event, Apple has officially confirmed that next week will be an “exciting week of announcements” starting on Monday morning. The teaser was posted to social media by Apple’s marketing VP Greg Joswiak. This announcements.....»»
Apple exec pulls back the curtain on some of Apple Intelligence’s inner workings
The iPhone 16‘s signature feature is, without a doubt, Apple Intelligence. That’s what the iPhone 16 marketing is all about. However, that signature feature is … The post Apple exec pulls back the curtain on some of Apple Intelligen.....»»
VW China marketing chief Jochen Sengpiehl deported after drug test, reports say
Veteran marketing executive Jochen Sengpiehl's future at VW is uncertain. The automaker has launched an internal investigation after he was deported to Germany from China......»»
VW China marketing chief Jochen Sengpiehl deported after drug test
Veteran marketing executive Jochen Sengpiehl's future at VW is uncertain. The automaker has launched an internal investigation after he was deported to Germany from China......»»
VW China marketing chief Jochen Sengpiehl deported after drugs test
Veteran marketing executive Jochen Sengpiehl's future at VW is uncertain. The automaker has launched an internal investigation after he was deported to Germany from China......»»
The "Club Med" lesson: How service organizations can improve employee well-being and enhance the work experience
Researchers from Nanyang Technological University and EM Lyon have published a new Journal of Marketing study that describes how, under certain conditions, customer interactions can rejuvenate service employees......»»
Color complexity in social media posts leads to more engagement, new research shows
If you work in digital marketing, you don't need to be told a picture's worth a thousand words. More than half of content marketers say images are crucial for achieving their social media goals, and a staggering 70% of users prefer image-based posts.....»»
iOS 18 fixed my motion sickness problem with one new feature
Apple can sometimes dip into hyperbole with its marketing. But every now and then, a new iPhone or software feature truly is “life changing.” For me this year, that feature has been Vehicle Motion Cues in iOS 18, which fixed my motion sickness......»»
Daily 5 report for Oct. 9: Yes, really, Gen Z and millennials are collecting cars
Automotive News report dispels the myth that younger generations aren't partaking in the joy of collecting cars......»»
Gen Z, millennials prefer a new generation of collectible cars
Gen Z and millennials have the passion for collecting cars, but what they want to drive is very different from the Mustangs, Camaros, MGBs, TR6s and Porsche 914s their parents loved......»»