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"Branded access offers" dilute parent brand via perceived lack of consumer commitment: Study

Why buy when you can rent? From cars to high-end clothing, the short-term renting or sharing of consumer goods through "branded access offers" has become an increasingly popular alternative to the traditional ownership model. But such time-limited co.....»»

Category: topSource:  physorgApr 12th, 2024

Abrupt permafrost thaw found to intensify warming effects on soil CO₂ emission

According to a recent study published in Nature Geoscience, scientists have found that soil carbon dioxide (CO2) emissions are more sensitive to climate warming in permafrost-collapsed areas than in non-collapsed areas......»»

Category: topSource:  pcmagRelated News4 hr. 29 min. ago

Genetic adaptations have impacted the blood compositions of two populations from Papua New Guinea, finds study

Papua New Guinea (PNG) has a wide range of environments, each presenting unique challenges to human survival. Highlanders and lowlanders of PNG are striking examples of populations facing distinct environmental stress. Whereas the highlanders encount.....»»

Category: topSource:  pcmagRelated News4 hr. 29 min. ago

M4 iPad Pro: Will Apple put a brand new chip in its next iPad? Evidence suggests so

Bloomberg’s Mark Gurman broke the internet on Sunday by claiming that the next generation iPad Pro, expected to be announced by Apple next week, will be powered by the brand new M4 chip rather than the current M3. While this may sound unlikely at f.....»»

Category: topSource:  pcmagRelated News4 hr. 56 min. ago

You can now access Microsoft OneDrive while Offline

Pick up your work even when away from an access point. The post You can now access Microsoft OneDrive while Offline appeared first on Phandroid. If you regularly use Microsoft’s OneDrive cloud storage service, then you might want to.....»»

Category: asiaSource:  phandroidRelated News4 hr. 56 min. ago

Unveiling nature"s custodians: Study highlights crucial role of scavengers in wetlands

A study by researchers from the Ecology area of the Miguel Hernández University of Elche (UMH) and the Ecology department of the University of Alicante (UA) reveals the fundamental importance of scavengers and carrion in wetlands......»»

Category: topSource:  theglobeandmailRelated News5 hr. 57 min. ago

Behavioral therapy against aging: Researchers study the effect of therapies on older dogs

It is well known that getting plenty of exercise and mental training are important for a long and healthy life. But which is more effective? Do the tasks develop abilities that go beyond them?.....»»

Category: topSource:  theglobeandmailRelated News5 hr. 57 min. ago

Study finds CsPbBr₃ out-of-phase perovskite helps highly sensitive X-ray detection

A recent study conducted by the research team at Hefei Institutes of Physical Science of the Chinese Academy of Sciences, has introduced a new method for enhancing X-ray detection by incorporating out-of-phase CsPb2Br5 perovskite into CsPbBr3 bulk ma.....»»

Category: topSource:  marketingvoxRelated News16 hr. 29 min. ago

Study finds AI tool opens data visualization to more students

A new study from the Tepper School of Business at Carnegie Mellon University published in the Journal of Business and Technical Communication shows that ChatGPT can help students create effective visualizations, but is not as helpful in providing dat.....»»

Category: topSource:  marketingvoxRelated News16 hr. 29 min. ago

Tibetan plateau had broader social dimensions than previously thought, suggests study

The Tibetan plateau—the world's highest and largest plateau—poses a challenge to the people who live there because of its extreme climate. In a new study, researchers have discovered stone artifacts that suggest that there were more cultural exch.....»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

People put greater trust in news that leads them to be more politically extreme, says study

People not only think political news is likelier to be true if it reinforces their ideological biases, but will tend to trust news more if it leads them to adopt more extreme (and even incorrect) beliefs, finds a new study by a UCL researcher......»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

NASA scientists gear up for solar storms at Mars

In the months ahead, two of NASA's Mars spacecraft will have an unprecedented opportunity to study how solar flares—giant explosions on the sun's surface—could affect robots and future astronauts on the Red Planet......»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

Long snouts protect foxes when they dive headfirst into snow, study finds

When hunting for mice in winter, red and Arctic fox are known to plunge headfirst at speeds of 2–4 meters per second, but their sharp noses reduce the impact force in snow and protect them from injury, according to a new Cornell University study......»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

UV light treats beet disease and combats fungicide resistance

Germicidal ultraviolet light is effective at killing a damaging fungus that infects table beets, adding an important organic tool to fight the growing problem of fungicide resistance, according to a new Cornell study......»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

"Sour Patch" adults: 1 in 8 grown-ups love extreme tartness, study shows

For most people, biting into a lemon would leave them puckered up and desperate to lose that sour flavor, but a new study by Penn State researchers revealed that roughly one in eight adults like intensely sour sensations. The cross-cultural study, re.....»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

Study says California"s 2023 snowy rescue from megadrought was a freak event. Don"t get used to it

Last year's snow deluge in California, which quickly erased a two decade long megadrought, was essentially a once-in-a-lifetime rescue from above, a new study found......»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

Study reveals voter moral justifications for politicians" misstatements

In a new study, researchers have used online surveys conducted primarily when Donald Trump was president to show that both Republican and Democratic voters provided explicit moral justification for politicians' statements that were factually inaccura.....»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

Pump-probe high-harmonic spectroscopy could catch geometric phase effect around conical intersection in molecule: Study

A collaborative research team from Nanjing University of Science and Technology (NJUST) and East China Normal University (ECNU) has theoretically proposed that a pump-probe high-harmonic spectroscopy (HHS) driven by VUV-IR pulses can catch the geomet.....»»

Category: topSource:  physorgRelated News17 hr. 29 min. ago

Customers say Meta’s ad-buying AI blows through budgets in a matter of hours

Based on your point of view, the AI either doesn't work or works too well. Enlarge / AI is here to terminate your bank account. (credit: Carolco Pictures) Give the AI access to your credit card, they said. It'll be fine.....»»

Category: topSource:  arstechnicaRelated News19 hr. 29 min. ago

Okta warns customers about credential stuffing onslaught

Credential stuffing attacks have exploded this April, Okta warns, and advises its customers to use available tools to block access requests originating from residential proxies before authentication takes place. Abuse of proxy networks “In cred.....»»

Category: securitySource:  netsecurityRelated News20 hr. 56 min. ago

UK enacts IoT cybersecurity law

The Product Security and Telecommunications Infrastructure (PSTI) Act has come into effect today, requiring manufacturers of consumer-grade IoT products sold in the UK to stop using guessable default passwords and have a vulnerability disclosure poli.....»»

Category: securitySource:  netsecurityRelated News20 hr. 56 min. ago