‘Fauxstalgic’ branding is having a moment
Nostalgia is an effective marketing tool, but brands don’t need a long legacy to harness the same feeling. The smell of sweet coconut. The simple palm tree graphic. The ’80s sea foam green. Vacation sunscreen’s packaging and pro.....»»
Scent sells—but the right picture titillates both eyes and nose, research finds
Scented products with relevant images on their packaging and branding, such as flowers or fruit, are more attractive to potential customers and score better in produce evaluations, new research confirms......»»
Tim Cook says DOJ antitrust lawsuit against Apple is ‘misguided’
Apple on Thursday announced its earnings for the second fiscal quarter of 2024, slightly beating expectations with $90.75 billion in revenue. During an interview, Cook also took a moment to talk about the US Department of Justice’s (DOJ) antitrust.....»»
Beats’ Newest Wireless Headphones are Here
Beats promises new and improved features and sound quality. The post Beats’ Newest Wireless Headphones are Here appeared first on Phandroid. Beats recently unveiled its latest wireless earbuds and headphones, the Solo Buds and Beats.....»»
New Leaks Reveal Google’s Pixel 8a Marketing Pages
All that's left to do is for Google to start selling the phone. The post New Leaks Reveal Google’s Pixel 8a Marketing Pages appeared first on Phandroid. In true Google fashion, the upcoming Pixel 8a has been the subject of many leaks.....»»
GTA 6 Release Date & Features: 9 Things to Know
Here’s what you need to know right now about Grand Theft Auto 6, based on traditions, rumors, confirmed information, and what we expect from Rockstar. The next Grand Theft Auto game is titled Grand Theft Auto VI or GTA 6/GTA VI for short. It’.....»»
Huawei’s Pura 70 Phones Arrive in Europe
Huawei's snazzy-looking flagships arrive in Europe. The post Huawei’s Pura 70 Phones Arrive in Europe appeared first on Phandroid. A while back, Huawei unveiled its new Pura 70 series smartphones, consisting of four different devices.....»»
One UI 6.1 Issues Plaguing Galaxy Users
As Samsung’s One UI 6.1 and Galaxy AI roll out expands, so does the list of complaints about the software’s issues. In April, Samsung started pushing One UI 6.1 with Galaxy AI features to devices like the Galaxy S23 and Galaxy Tab S9. Now.....»»
watchOS 10.5 Takes Another Step Toward Release
Apple’s watchOS 10.5 update for Apple Watch took another step toward its final release this week. Apple recently released the fourth version of the watchOS 10.5 beta. The new version arrived just a week after the company pushed the third beta t.....»»
watchOS 11: What to Know Right Now
Apple’s hard at work on a new watchOS 11 update for Apple Watch and today we want to give users an early look at what we know and what we expect. As we push into 2024, we’ve heard quite a bit about iOS 18 for iPhone and a bit about macOS.....»»
macOS 15 Beta: What Mac Users Can Expect
WWDC 2024 is just a few weeks away which means we’ve been getting questions about macOS 15 and the upcoming beta. Here’s an early look at what to expect. Apple’s annual developer event runs from June 10th to June 14th. It will take.....»»
Apple’s iPad Event Just Got a Lot More Exciting
Apple’s special “Let Loose” event on May 7th will focus on iPads, but you can expect Apple to make additional announcements at the showcase. In comments made to CNBC, Apple CEO Tim Cook says Apple has “big plans to announce” fro.....»»
Meet Huawei’s New Pura 70 Series Phones
Huawei shows off its snazzy-looking flagships. The post Meet Huawei’s New Pura 70 Series Phones appeared first on Phandroid. Huawei has finally launched its latest flagship smartphone lineup for international markets, the Pura 70 ser.....»»
Storing energy with compressed air is about to have its moment of truth
Technology will be used to store wind and solar energy for use later. Enlarge / A rendering of Silver City Energy Centre, a compressed air energy storage plant to be built by Hydrostor in Broken Hill, New South Wales, Australia......»»
Venafi launches 90-Day TLS Readiness Solution
Venafi launched its new 90-Day TLS Readiness Solution to help organizations comply with Google’s proposed 90-day TLS certificate standard, improving security posture while reducing the risk of certificate-related interruptions. According to a V.....»»
Deep Instinct DIANNA provides malware analysis for unknown threats
Deep Instinct announced the launch of Deep Instinct’s Artificial Neural Network Assistant (DIANNA), an AI-based cybersecurity companion that provides explainability into unknown threats. DIANNA enhances Deep Instinct’s prevention-first approa.....»»
2024 Data Breach Investigations Report: Most breaches involve a non-malicious human element
The exploitation of vulnerabilities as an initial point of entry almost tripled from the previous year, accounting for 14% of all breaches, according to Verizon’s 2024 Data Breach Investigations Report, which analyzed a record-high 30,458 secur.....»»
Women rising in cybersecurity roles, but roadblocks remain
The ISC2 study on women in cybersecurity, a comprehensive research effort that collected responses from 2,400 women, has revealed several significant findings. These include promising trends in women’s entry into the profession, their roles wit.....»»
Get Samsung’s Galaxy Buds FE for 20% Off!
Samsung's budget earbuds are even cheaper right now. The post Get Samsung’s Galaxy Buds FE for 20% Off! appeared first on Phandroid. While Samsung’s wireless audio line consists of a lot of different (and often expensive) model.....»»
Elder Scrolls 6 Release Date & Features: 9 Things to Know
We don’t have an official Elder Scrolls 6 release date yet and we probably won’t get one for awhile. While we wait, here’s what you need to know right now about the next Elder Scrolls game based on traditions, rumors, confirmed informat.....»»
3 Reasons to Wait for the Apple Watch Ultra 3 & 4 Reasons Not To
Apple’s reportedly working on a new Apple Watch Ultra 3. And while there are reasons to wait for it to launch, a lot of shoppers may want to skip it and buy another device. 2024 Apple Watch rumors have been all over the place and we still don.....»»