Emotional marketing and an e-mail titan walk into a bar
My mom cuts to the chase when she is describing my beat to others. In her words, I cover companies like Uber before they become companies like Uber. And honestly? I can’t exactly disagree with the description. The best feeling in tech journalism is.....»»
Watch how NASA plans to land a car-sized drone on Titan
Watch the cool way in which NASA is aiming to land its car-sized Dragonfly drone on Titan, Saturn's largest moon......»»
The key pillars of domain security
From branded emails and marketing campaigns to critical protocols, internal portals, and internet traffic, domains are central to digital enterprise operations. They are constantly created for new assets and initiatives. In this Help Net Security vid.....»»
Are Titan"s dunes made of comet dust?
A new theory suggests that Titan's majestic dune fields may have come from outer space. Researchers had always assumed that the sand making up Titan's dunes was locally made, through erosion or condensed from atmospheric hydrocarbons. But researchers.....»»
NASA"s Dragonfly rotorcraft mission to Saturn"s moon Titan confirmed
NASA has confirmed its Dragonfly rotorcraft mission to Saturn's organic-rich moon Titan. The decision allows the mission to progress to the completion of the final design, followed by the construction and testing of the entire spacecraft and science.....»»
How to sign up for the Hades 2 playtest
Ready to battle beyond the Underworld and take on the Titan of Time in Hades 2? The game isn't here quite yet but here's how you could join the playtest......»»
Apple opens fourth Developer Academy in Indonesia
Apple has announced a new Apple Developer Academy for Bali, which will have a nine-month program teaching coding, marketing and all the skills to create apps.Members of the Apple Developer Academies in IndonesiaIn 2018, Apple opened its first Apple D.....»»
"Bluey" special episode "The Sign" has viewers in tears
"Bluey" fans have reacted to its latest episode "The Sign," an emotional 28-minute special featuring a wedding and a house sale. Bluey just aired its longest ever episode, premiering Season 3 special "The Sign" globally over the weekend. The 28.....»»
Here’s how iCloud’s free storage and upgrades compare to the competition
Apple first introduced iCloud at WWDC 2011, with Steve Jobs touting it as the best way to store documents, mail, backups, and more in the cloud. One thing that has infamously stayed the same since that 2011 launch: Apple gives you just 5GB of iCloud.....»»
New Apple Watch data shows the average person takes 334 days to walk/run a marathon
I can’t run a marathon (and I don’t plan on trying), but new data from the Apple Heart and Movement Study offers some insight into the training habits of people who do. Published by Brigham and Women’s Hospital on Friday, the data reveals th.....»»
Allowing consumers who purchased goods online to return them to retail stores can be a win-win
Many consumers who shop online prefer to return items to brick-and-mortar stores rather than mail them back. In a new study, researchers assessed a new practice called return partnership, in which online retailers partner with retailers with physical.....»»
Nearly half of B2B startups choose not to market themselves, researchers find
Marketing is one of the most effective ways for an early-stage business-to-business (B2B) startup firm to grow, yet nearly half of such firms that would benefit from it choose not to do any marketing, according to the findings of a paper co-authored.....»»
Biden says Japanese will be first non-American on moon
A Japanese person will be the first non-American to walk on the moon, US President Joe Biden announced Wednesday during a state visit by Japan's prime minister......»»
RIP Peter Higgs, who laid foundation for the Higgs boson in the 1960s
Higgs shared the 2013 Nobel Prize in Physics with François Englert. Enlarge / A visibly emotional Peter Higgs was present when CERN announced Higgs boson discovery in July 2012. (credit: University of Edinburgh ) Peter.....»»
GM creates chief transformation officer role as agency reviews continue
Buick and GMC marketer Molly Peck takes on a new role as GM considers big changes to its marketing and agency approach under new CMO Norm de Greve......»»
Hands-on with Linearity Move, a simplified animator for everyone [Video]
Linearity has recently launched a new app and service named Linearity Move, aiming to improve usability and functionality in the motion graphics sector. Building on the success of Linearity Curve, this software is aimed at enabling marketing and desi.....»»
Security Bite: iCloud Mail, Gmail, others shockingly bad at detecting malware, study finds
Email security today has many shortcomings. It is widely known that email service providers cannot prevent every suspicious email from being received. However, a new study by web browser security startup SquareX reveals how little companies are doing.....»»
How to update or uninstall a Game Ready driver
Nvidia's Game Ready drivers are the most stable option for PC gamers. In this guide, we'll walk you through updating and uninstalling them......»»
"Nudging" consumers is a common marketing tactic, but study finds it carries risk
Marketers have found so-called "nudging" to be an effective way to influence consumer behavior—but new research suggests those who are prompted, either subtly or directly, to select a particular product or service may be quicker to abandon it......»»
Amazon Fresh kills “Just Walk Out” shopping tech—it never really worked
"AI" checkout was actually powered by 1,000 human video reviewers in India. Amazon is giving up on the cashier-less "Just Walk Out" technology at its Amazon Fresh grocery stores. The Information reports that new stores will be built.....»»
AI hype invades Taco Bell and Pizza Hut
Everything is suddenly "AI" in corporate food marketing, and we may have hit peak buzz. Enlarge (credit: Getty Images) Depending on who you ask about AI (and how you define it), the technology may or may not be useful, b.....»»