E-commerce marketing startup Yotpo raises $230M at a $1.4B valuation
Barely more than seven months after its most recent funding announcement, Yotpo is revealing that it has raised another $230 million in a Series F round that values the company at $1.4 billion (post-money). “Our round, in my eyes, it’s all about.....»»
Kids are digital natives. They have ideas to help protect children from being harmed online, says researcher
The vast expanse of internet connectivity, online media, social media platforms, gaming platforms, and new forms and uses of artificial intelligence (AI) have opened enormous opportunities for commerce and communication......»»
X hires ex-Hyundai marketer Angela Zepeda as global head of marketing
X CEO Linda Yaccarino says the former automotive marketer will “further shape our transformation.”.....»»
UK conservationists and eBay team up against plant poaching
UK conservationists on Wednesday announced a collaboration with e-commerce giant eBay to combat the illegal plant trade, which is threatening the existence of some species......»»
Plenty of ups and downs are key to a great story, research finds
Since at least Aristotle, writers and scholars have debated what makes for a great story. One of them is Samsun Knight, a novelist who is also an economist and assistant professor of marketing at the University of Toronto's Rotman School of Managemen.....»»
How the world of rally racing helps Subaru of America connect and engage with customers, fans
Subaru of America's marketing goes beyond love, dogs and safety. An integral component is derived from its motorsports footprint but especially rally racing......»»
Eli Lilly raises price of Zepbound while trumpeting discount on starter vials
Cost for insured patients without coverage for the drug rises from $550 to $650 a month. Enlarge / An Eli Lilly & Co. Zepbound injection pen arranged in the Brooklyn borough of New York, US, on Thursday, March 28, 2024. (credit:.....»»
Algorithm raises new questions about Cascadia earthquake record
The Cascadia subduction zone in the Pacific Northwest has a history of producing powerful and destructive earthquakes that have sunk forests and spawned tsunamis that reached all the way to the shores of Japan......»»
Hyundai Motor America marketing exec Angela Zepeda exits after losing CMO title
The company promoted Sean Gilpin into the role less than a month after giving him some of Zepeda’s duties related to performance marketing......»»
Cadillac raises starting price of freshened Escalade SUV by $5,700
The full-size SUV, which was freshened for 2025, will start at $89,590. All but the base model cost six figures when equipped with four-wheel drive......»»
Doctor decries Apple gift card discount "scam" after failing to understand the terms of the deal
An academic with a sideline in TikTok videos about marketing scams claims Apple defrauded her over an iPad discount — despite her getting precisely the deal she was promised and should have expected.Apple gift cardsThis will shock you, but it's pos.....»»
iPhone 16, iPhone 16 Pro marketing image leak is bogus [u]
An alleged leak of promotional images for the iPhone 16 popped out over the weekend, but they are fakes.Colors of the iPhone 16 Pro according to an image leak [X/Lakhwinder Singh]As time draws closer to when we expect the September Apple Event to hap.....»»
How to stop Steam from opening on startup
If you don't want Steam to open when you boot up your computer, we'll tell you how to turn this setting off. Don't worry — it's a very quick and easy fix!.....»»
iPhone 16, iPhone 16 Pro marketing images seemingly leak weeks before launch
A series of promotional images for the iPhone 16 have supposedly leaked, blowing the cover off the launch of Apple's 2024 flagship smartphones.Colors of the iPhone 16 Pro according to an image leak [X/Lakhwinder Singh]As time draws closer to when we.....»»
Study explains why laws are written in an incomprehensible style
Legal documents are notoriously difficult to understand, even for lawyers. This raises the question: Why are these documents written in a style that makes them so impenetrable?.....»»
Sex and alcohol in Nigeria: Marketing tactics send dangerous messages to young drinkers
Nigeria has a high rate of heavy drinking among young people. One study found that 55.8% of teenagers between 15 and 19 years old had engaged in binge drinking in the past month......»»
An Apple search engine might happen, but probably won’t
The court ruling that Google is no longer allowed to pay Apple $20B+ a year to be the default search engine raises the question: What now? One potential answer being suggested is that the iPhone maker create its own Apple search engine. But much a.....»»
Former GM exec Pamela Fletcher named CEO of EV battery startup
Fletcher brings years of EV and sustainability experience as she takes the helm......»»
Cars Commerce helped dealers cope in wake of CDK cyberattacks
CEO Alex Vetter said Cars Commerce helped find creative solutions for dealers, even as the CDK Global cyberattacks affected his own business initiatives......»»
Resecurity unveils new AI-driven Fraud Prevention Platform
Resecurity unveiled its advanced AI-driven Fraud Prevention Platform. This versatile solution is engineered to combat fraud across banking, virtual asset service providers (VASPs), gambling, e-commerce, and online marketplaces, providing a robust def.....»»
Ineos Automotive"s marketing boss departs for Lucid
One of the key executives behind Ineos Automotive's first major advertising effort has left the company......»»