Australian growth marketing agency Ammo helps startups calibrate their efforts
Australian growth marketing agency Ammo encourages startups to develop a minimum viable brand and provides services to make sure that their marketing efforts are correctly calibrated. When you are the founder of a young startup, it is alway.....»»
Unlocking insights into marketing to mature consumers: A new research synthesis
Research from Queen Mary University of London academic Dr. Mina Tajvidi, delves into marketing communications targeted at mature consumers aged 50 and above, addressing definitional inconsistencies and reviewing research published since 1972......»»
How Spanish conquistadors, and a tiny cactus-dwelling insect, gave the world the color red
When you think about a red object, you might picture a red carpet, or the massive ruby in the Queen's crown. Indeed, Western monarchies and marketing from brands such as Christian Louboutin have cemented our association of the color red with power an.....»»
Study finds landfill point source emissions have an outsized impact and present opportunity to tackle US waste methane
A new study, led by Carbon Mapper scientists alongside researchers from NASA Jet Propulsion Laboratory, Arizona State University, University of Arizona, Scientific Aviation, and the U.S. Environmental Protection Agency, provides the largest comprehen.....»»
Attaching seaweed spores to used scallop shells could restore UK"s coastal kelp forests
Kelp spores are being seeded and grown on small rocks and scallop shells—a seafood waste product—in efforts to regenerate the UK's coastal kelp forests......»»
Snowflake Data Clean Rooms helps organizations preserve the privacy of their data
Snowflake introduced Snowflake Data Clean Rooms to customers in AWS East, AWS West, and Azure West, revolutionizing how enterprises of all sizes can securely share data and collaborate in a privacy-preserving manner to achieve high value business out.....»»
Patch actively exploited Microsoft SharePoint bug, CISA orders federal agencies (CVE-2023-24955)
The Cybersecurity and Infrastructure Security Agency (CISA) has added CVE-2023-24955 – a code injection vulnerability that allows authenticated attackers to execute code remotely on a vulnerable Microsoft SharePoint Server – to its KEV ca.....»»
Japan moon probe survives second lunar night
Japan's moon lander woke up after unexpectedly surviving a second frigid, two-week lunar night and transmitted new images back to Earth, the country's space agency said Thursday......»»
NASA astronauts will try to grow plants on the moon
Among three experiments heading to the moon as part of the crewed Artemis III mission will be a plant-growth study, NASA has announced......»»
Researcher creates algorithm to aid in discovery of new medicines
Ph.D. candidate Jeroen Methorst has developed a computer system that helps researchers find the protein they need to create new medicines. "Our whole group is now using this program," says Methorst. He will defend his Ph.D. thesis on April 2......»»
WSJ profiles Phil Schiller, who is working nearly 80 hours a week defending the App Store
As Apple continues to face App Store battles around the world, it’s leaning heavily on Phil Schiller, its former Senior Vice President of Worldwide Marketing. A new report from The Wall Street Journal gives an interesting look at how Schiller, who.....»»
Forest regeneration projects failing to offset carbon emissions
Forest regeneration projects that have received tens of millions of carbon credits and dominate Australia's carbon offset scheme have had negligible impact on woody vegetation cover and carbon sequestration, new research from The Australian National.....»»
Crowdsourced data provides accurate biodiversity picture to aid conservation efforts
Data collected by people recording wildlife on their smartphones could improve biodiversity monitoring and help to prevent global nature loss, according to a new study......»»
Satellite data shows how drought changes wildfire recovery in the West
A new study using NASA satellite data reveals how drought affects the recovery of western ecosystems from fire, a result that could provide meaningful information for conservation efforts......»»
CyberArk Secure Browser helps prevent breaches resulting from cookie theft
CyberArk launched CyberArk Secure Browser, an identity-centric secure browser, providing enhanced security and privacy alongside a familiar, productive user experience. Backed by intelligent privilege controls and simple to deploy across devices, Cyb.....»»
Rock-wallabies are "little Napoleons" when biting, thus compensating for their small size
Australian rock-wallabies are "little Napoleons" when it comes to compensating for small size, packing much more punch into their bite than larger relatives......»»
U.S. growth, hybrids are centerpieces of Nissan"s new midterm plan
Nissan Motor Co.'s new midterm business plan, The Arc, touches all corners of the Japanese carmaker's global business, from regional sales and new technologies to financial targets and corporate partnerships......»»
Severe hurricanes boost influx of juveniles and gene flow in a coral reef sponge
Named for its ropy-looking long branches, Aplysina cauliformis, a coral reef sponge, provides a critical 3D habitat for marine organisms and helps to stabilize the foundation of coral reefs. However, these upright-branching sponges are highly suscept.....»»
Research concludes women have higher levels of personal growth among deaf people
One of the features of the deaf community is that it is highly diverse. As well as including people of different ages and genders, the members of the community do not all share the same type of deafness or form of communication. Firstly, the time of.....»»
Apple teases ‘Absolutely Incredible’ AI-focused WWDC
Apple officially set the dates for WWDC 2024 today, revealing that the event will take place from June 10 through June 14. As if there were any doubts that artificial intelligence will be a key part of WWDC this year, Apple’s marketing boss Greg Jo.....»»
Greg Joswiak has given a not-so subtle hint about what will be at WWDC
Following the confirmation that WWDC 2024 will be held from June 10, Apple SVP of Marketing Greg Joswiak has given a reasonably obvious hint that the event will feature AI.Siri logo inside a WWDC 2024 graphicOn March 26, Apple announced that its Worl.....»»